
CATS: The Nine Lives of Innovation
Stephen Lundin(Author)
McGraw-Hill Professional (Publisher)
Will be published approx. on 16. February 2009
Book
Hardback
192 pages
978-0-07-160221-1 (ISBN)
Description
It's time to let the CATS out of the bag . . .
Curiosity might have killed the proverbial cat, but without it very real achievements would never occur. With this book as your guide, you'll learn how to spark your innate curiosity, pounce onproblems in ways you never imagined, and enjoy greater success and satisfaction at work-and in your personal life.
Playful, profound, and positively upbeat, CATS provides what you need to tap into your power of innovation-and thenunleash it in every member of your organization. While most business thinkers view this challenge from the top down, Stephen Lundin sees the subject from a CAT's-eye view, explaining how to get every employee--no matter what level--to think and act in innovative ways. Inside, he examines the four challenges to innovation and offers practical measures aimed at conquering them. You'll learn how to:Be brave ('fraidy cats never innovate) Stop being "normal" (make your own rules!) Embrace failure (it's the only way to learn)Foster creativity (don't be a control freak)
Lundin then describes the Nine Lives of Innovation, each of which is a step toward realizing your inner CAT and becoming a fully contributing member of an innovative organization.
Prowling inside every employee is a questioner, a creator, an innovator--claws out and ready to pounce. Become a CAT andyou may fi nd yourself springing on ideas in a way that surprises you-and everyone around you.
Curiosity might have killed the proverbial cat, but without it very real achievements would never occur. With this book as your guide, you'll learn how to spark your innate curiosity, pounce onproblems in ways you never imagined, and enjoy greater success and satisfaction at work-and in your personal life.
Playful, profound, and positively upbeat, CATS provides what you need to tap into your power of innovation-and thenunleash it in every member of your organization. While most business thinkers view this challenge from the top down, Stephen Lundin sees the subject from a CAT's-eye view, explaining how to get every employee--no matter what level--to think and act in innovative ways. Inside, he examines the four challenges to innovation and offers practical measures aimed at conquering them. You'll learn how to:Be brave ('fraidy cats never innovate) Stop being "normal" (make your own rules!) Embrace failure (it's the only way to learn)Foster creativity (don't be a control freak)
Lundin then describes the Nine Lives of Innovation, each of which is a step toward realizing your inner CAT and becoming a fully contributing member of an innovative organization.
Prowling inside every employee is a questioner, a creator, an innovator--claws out and ready to pounce. Become a CAT andyou may fi nd yourself springing on ideas in a way that surprises you-and everyone around you.
More details
Language
English
Place of publication
United States
Publishing group
McGraw-Hill Education - Europe
Target group
Professional and scholarly
Illustrations
Illustrations
Dimensions
Height: 206 mm
Width: 135 mm
Thickness: 18 mm
Weight
321 gr
ISBN-13
978-0-07-160221-1 (9780071602211)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Person
Stephen C. Lundin, Ph.D., is a bestselling author, speaker, filmmaker, and graduate school professor. His book Fish! has appeared continuously on the Wall Street Journal and BusinessWeek bestseller lists, and has been published in 34 languages.
Content
Introduction and Overview
Why Cats?
Four Challenges, Nine Lives
Nine Lives of Innovation
Overcome Clutter
Always be Prepared
Understand That Innovation Isn't Normal
Welcome Real Provocation
Promote Imaginary Provocation
Say, 'How Fascinating'
Fail Early and Fail Well
Pounce on Change
Master CAT Wrangling
Why Cats?
Four Challenges, Nine Lives
Nine Lives of Innovation
Overcome Clutter
Always be Prepared
Understand That Innovation Isn't Normal
Welcome Real Provocation
Promote Imaginary Provocation
Say, 'How Fascinating'
Fail Early and Fail Well
Pounce on Change
Master CAT Wrangling