Nonobject

Barry Katz helped to articulate the philosophy of the Nonobject.Barry is Professor of Design at the California College of the Arts, Consulting Professor at Stanford University, and Fellow at IDEO, Inc. He is the author, with Tim Brown, of Change By Design: How Design Thinking can Transform Organizations and Inspire Innovation, and Tectonic Shift: The Unstable History of Silicon Valley Design, to be published by the MIT Press.
Branko Lukic is Founder of Nonobject, a multidisciplinary design consultancy in Palo Alto, California, and creator of the philosophy of the nonobject. As lead industrial designer at frog design and IDEO, he led projects for such clients as Nike, Samsung, Pepsi, Starbucks, and Ford. He has won numerous design awards. Barry M. Katz, Professor of Humanities and Design at California College of the Arts and Consulting Professor of Design at Stanford University, has written extensively on the history and philosophy of design. He is the author of Technology and Culture: A Historical Romance and other books.
Branko Lukic is the originator and creator of the Nonobject design philosophy. Branko is founder and principal of Nonobject Studio in Palo Alto, California (www.nonobject.com), which provides design innovation solutions and strategic consulting services to established companies, nonprofit organizations, and startups worldwide. He holds many patents and has won numerous awards. He teaches in the Product Design Program at Stanford University and has lectured at universities, conferences, and design exhibitions around the world.