Marketing Strategy and Plans
2nd Edition
Published on 1. January 1985
Book
Hardback
593 pages
978-0-13-558362-3 (ISBN)
More details
Edition
2nd Revised edition
Language
English
Place of publication
New Jersey
United States
Publishing group
Prentice Hall (Higher Education Division, Pearson Education)
Edition type
Revised edition
Illustrations
Illustrations
Dimensions
Height: 230 mm
Width: 180 mm
ISBN-13
978-0-13-558362-3 (9780135583623)
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Schweitzer Classification