Marketing Research
4th Edition
Published in September 1974
Book
Hardback
480 pages
978-0-13-557595-6 (ISBN)
More details
Edition
4th Revised edition
Language
English
Place of publication
New Jersey
United States
Publishing group
Prentice Hall (Higher Education Division, Pearson Education)
Edition type
Revised edition
Illustrations
Illustrations, facsims., forms, maps
Dimensions
Height: 240 mm
Width: 160 mm
ISBN-13
978-0-13-557595-6 (9780135575956)
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