Marketing Challenges
Cases and Exercises
McGraw-Hill Education (ISE Editions) (Publisher)
Published in October 1989
Book
Paperback/Softback
672 pages
978-0-07-100521-0 (ISBN)
More details
Edition
International 2 Revised ed
Language
English
Place of publication
London
United Kingdom
Publishing group
McGraw-Hill Education - Europe
Target group
College/higher education
Illustrations
d.
Dimensions
Height: 240 mm
ISBN-13
978-0-07-100521-0 (9780071005210)
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Schweitzer Classification