Marketing Challenges
Cases and Exercises
2nd Edition
Published on 1. December 1989
Book
Hardback
672 pages
978-0-07-038789-8 (ISBN)
More details
Edition
2nd Revised edition
Language
English
Place of publication
New York
United States
Publishing group
McGraw-Hill Education - Europe
Target group
College/higher education
Professional and scholarly
Edition type
Revised edition
Illustrations
Ill.
Dimensions
Height: 240 mm
ISBN-13
978-0-07-038789-8 (9780070387898)
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Schweitzer Classification