
Emergent Writing
Reclaiming Creative Voice in the Age of AI
James Lough(Author)
Routledge (Publisher)
1st Edition
Will be published approx. on 3. September 2026
Book
Paperback/Softback
160 pages
978-1-041-30936-9 (ISBN)
Description
In a world where artificial intelligence threatens to outpace human creativity, this compelling guide offers practical advice on reclaiming creative voice. James Lough empowers readers to access deeper, more original currents of thought and feeling than AI can reach.
Lough begins by offering expert guidance on developing an emergent writing practice. Readers will learn to spark inspiration, write from authentic feeling, and distinguish voice from style. Each chapter features practical exercises which encourage readers to rediscover their unique voice, unearth personal stories, and tap into wells of creativity that no machine can replicate. Lough teaches the skills to deliver ideas and insights to readers, use structure to enhance flow, and create fully-developed characters. He explains the benefits of the SAVE sequence (specific, active, variety, emphasis), as well as demystifying the publishing process.
Reclaiming Creative Voice in the Age of AI is an accessible and practical guide for students and teachers, as well as an invaluable guide for self-study.
Lough begins by offering expert guidance on developing an emergent writing practice. Readers will learn to spark inspiration, write from authentic feeling, and distinguish voice from style. Each chapter features practical exercises which encourage readers to rediscover their unique voice, unearth personal stories, and tap into wells of creativity that no machine can replicate. Lough teaches the skills to deliver ideas and insights to readers, use structure to enhance flow, and create fully-developed characters. He explains the benefits of the SAVE sequence (specific, active, variety, emphasis), as well as demystifying the publishing process.
Reclaiming Creative Voice in the Age of AI is an accessible and practical guide for students and teachers, as well as an invaluable guide for self-study.
More details
Language
English
Place of publication
London
United Kingdom
Publishing group
Taylor & Francis Ltd
Target group
Professional and scholarly
College/higher education
General, Postgraduate, Undergraduate Advanced, and Undergraduate Core
Illustrations
4 s/w Zeichnungen, 4 s/w Abbildungen
4 Line drawings, black and white; 4 Illustrations, black and white
Dimensions
Height: 234 mm
Width: 156 mm
ISBN-13
978-1-041-30936-9 (9781041309369)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Other editions
Additional editions
E-Book
approx. 09/2026
1st Edition
Routledge
€55.49
Not yet available
E-Book
approx. 09/2026
1st Edition
Routledge
€55.49
Not yet available

Book
approx. 09/2026
1st Edition
Routledge
€191.50
Not yet published
Person
James Lough, Ph.D., taught college writing for three decades and now teaches private workshops. He co-founded the Department of Writing at the Savannah College of Art and Design, USA, where he served as department chair and professor. He is the author of This Ain't No Holiday Inn (2013) and editor of the Independent Publisher Book Award winning anthology, Short Circuits: Aphorisms, Fragments, and Literary Anomalies (with Alex Stein; 2018).
Content
Chapter 1
Emergent Writing: Saying Yes on the Road to the Unknown
Chapter 2
Inspiration by Accident: Making Yourself Accident-Prone
Chapter 3
Voice vs. Style: Removing the Emperor's New Clothes
Chapter 4
Once More, with Feeling: Feeling Free to Freely Feel
Chapter 5
Frankenstein's Forte: Coaxing Characters into Life
Chapter 6
Structure: Arcs, Blobs & Throbs-Channeling Floods into Fountains
Chapter 7
Spellbinding Sentences: Solid Subjects, Vivid Verbs
Chapter 8
Creative Editing: Rewording is Rewarding
Chapter 9
Taking the Plunge: Puncturing the Publishing Paradox
References
Index
Emergent Writing: Saying Yes on the Road to the Unknown
Chapter 2
Inspiration by Accident: Making Yourself Accident-Prone
Chapter 3
Voice vs. Style: Removing the Emperor's New Clothes
Chapter 4
Once More, with Feeling: Feeling Free to Freely Feel
Chapter 5
Frankenstein's Forte: Coaxing Characters into Life
Chapter 6
Structure: Arcs, Blobs & Throbs-Channeling Floods into Fountains
Chapter 7
Spellbinding Sentences: Solid Subjects, Vivid Verbs
Chapter 8
Creative Editing: Rewording is Rewarding
Chapter 9
Taking the Plunge: Puncturing the Publishing Paradox
References
Index