Mass Communication in Canada
Rowland Lorimer(Author)
Oxford University Press, Canada
4th Edition
Published on 1. June 2000
Book
Paperback/Softback
400 pages
978-0-19-541528-5 (ISBN)
Description
An introductory text for mass communications courses--generally taught at the first- or second-year level--this book covers communication and its effect on Canadian society. From print media, radio, film, and television, to the greatly expanding world of digital media, such as the Internet and e-mail, more and more mass communications permeates all aspects of our lives. This book provides a framework for understanding the rapidly changing field of mass communication and all itsforms. Themes explored in this text include: media theories, the mass media, culture and politics, media content, media and audiences, law and policy, the structure and role of media ownership, journalists and content producers, technology and current issues, and globalization.This edition has been thoroughly revised with updated examples and information. The text is illustrated by numerous photos, media articles, political cartoons, and various samples of communications material.
As well, new features have been added to facilitate understanding and engage the student: side bars and text boxes featuring materials that expand on the main narrative; margin boxes outlining web sites; and new, end-of-chapter sections--Related Web Sites and Study Questions, Key referencesand the Glossary are useful tools that remain from the last edition.
As well, new features have been added to facilitate understanding and engage the student: side bars and text boxes featuring materials that expand on the main narrative; margin boxes outlining web sites; and new, end-of-chapter sections--Related Web Sites and Study Questions, Key referencesand the Glossary are useful tools that remain from the last edition.
More details
Edition
4th Revised edition
Language
English
Place of publication
Canada
Target group
College/higher education
Edition type
Revised edition
Illustrations
illustrations
ISBN-13
978-0-19-541528-5 (9780195415285)
Copyright in bibliographic data is held by Nielsen Book Services Limited or its licensors: all rights reserved.
Schweitzer Classification
Other editions
Previous edition
Rowland Lorimer
Mass Communication in Canada
Book
05/1996
3rd Edition
Oxford University Press, Canada
€30.95
Article exhausted; check for reprint
Persons
Content
1. Communications and Society; 2. Modern Society: Mass Communication, the Mass Media, and Public Communication; 3. Democracy, Politics, Culture, and the Media; 4. Media Content; 5. Media and Audiences; 6. Communications Law and Policy; 7. The Structure and Role of Ownership; 8. Journalists as Content Producers; 9. Communications Technology and Society: Theories, Approaches, Realities; 10. Globalization; 11. Communication in the Digital Age; GLOSSARY; INDEX