Advertising
Mass Communication in Marketing
3rd Edition
Published in December 1970
Book
Hardback
544 pages
978-0-395-04802-3 (ISBN)
More details
Edition
3rd Revised edition
Language
English
Place of publication
United Kingdom
Edition type
Revised edition
Dimensions
Height: 230 mm
Width: 190 mm
ISBN-13
978-0-395-04802-3 (9780395048023)
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