
The Pocket Universal Principles of Design
150 Essential Tools for Architects, Artists, Designers, Developers, Engineers, Inventors, and Makers
William Lidwell(Author)
Rockport Publishers
Published on 16. April 2015
Book
Paperback/Softback
320 pages
978-1-63159-040-5 (ISBN)
Description
Whether a website, marketing campaign, museum exhibit, a video game or a complex control system, the design we see is the culmination of many concepts and practices brought together from a variety of disciplines. Now, there's a handy travel companion for any designer, so that you always have the essentials at your fingertips.
Portable, condensed, and armed with 150 principles, Universal Principles of Design, Pocket Edition is like a Swiss Army knife of design knowledge. Richly illustrated and easy to navigate, it pairs critical need-to-know design knowledge with visual examples of the principles applied in practice. An indispensable field reference for designers of all types, this pocket edition of the best-selling Universal Principles of Design will sharpen your design thinking and expand your sense of the possible.
Portable, condensed, and armed with 150 principles, Universal Principles of Design, Pocket Edition is like a Swiss Army knife of design knowledge. Richly illustrated and easy to navigate, it pairs critical need-to-know design knowledge with visual examples of the principles applied in practice. An indispensable field reference for designers of all types, this pocket edition of the best-selling Universal Principles of Design will sharpen your design thinking and expand your sense of the possible.
More details
Series
Language
English
Place of publication
United States
Publishing group
Quarto Publishing Group USA Inc
Target group
College/higher education
Professional and scholarly
Product notice
Paperback (trade)
Illustrations
150 color photos
Dimensions
Height: 127 mm
Width: 126 mm
Thickness: 27 mm
Weight
380 gr
ISBN-13
978-1-63159-040-5 (9781631590405)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Other editions
Additional editions

William Lidwell
The Pocket Universal Principles of Design
150 Essential Tools for Architects, Artists, Designers, Developers, Engineers, Inventors, and Makers
E-Book
04/2015
Rockport Publishers
€15.49
Available for download
Person
William Lidwell is the Chief R&D Officer at Avenues: The World School, where he leads teams tasked with conducting research in education and the learning sciences; the development of new educational curricula, programming, and technologies; and the architecture and design of new campuses around the world. The co-author of Universal Principles of Design and The Pocket Universal Principles of Design, he has written other books in a variety of disciplines, including design, education, and management. His online lectures on the psychology of color are available at TheGreatCourses.com, and his online courses on the universal principles of design and logo design are available at LinkedInLearning.com. He lives in Houston, Texas.