Effective e-mail Marketing
The Complete Guide to Creating Successful Campaigns
Published on 17. June 2002
Book
Paperback/Softback
304 pages
978-0-8144-7147-0 (ISBN)
Description
This marketing text provides proven strategies and tools for increasing response - and revenue - with every e-mail message.
More details
Language
English
Place of publication
New York
United States
Target group
US School Grade: Twelfth Grade, Interest Age: 17 years
Dimensions
Height: 234 mm
Width: 188 mm
Thickness: 24 mm
Weight
578 gr
ISBN-13
978-0-8144-7147-0 (9780814471470)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Person
Direct Marketing guru Lewis is the former Chairman of Communicomp, a global full-service Direct Marketing agency.