
Understand Selling
Ken Langdon(Author)
DK (Publisher)
Published on 31. August 2006
Book
Paperback/Softback
120 pages
978-1-4053-1590-6 (ISBN)
Description
Develop your personal skills by understanding how to sell effectively, with strategies to ensure success.
Includes the basics of selling from preparation through to managing a team, with 5-minute fixes and high-impact techniques plus a simple self-assessment exercise to help monitor progress
Follow as a complete course, or dip in and out of topics of particular interest
Pocket-sized - take it wherever life takes you
Includes the basics of selling from preparation through to managing a team, with 5-minute fixes and high-impact techniques plus a simple self-assessment exercise to help monitor progress
Follow as a complete course, or dip in and out of topics of particular interest
Pocket-sized - take it wherever life takes you
More details
Series
Language
English
Place of publication
London
United Kingdom
Publishing group
Dorling Kindersley Ltd
Dimensions
Height: 191 mm
Width: 102 mm
Thickness: 8 mm
Weight
146 gr
ISBN-13
978-1-4053-1590-6 (9781405315906)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Person
Ken Langdon has a background in sales and marketing in the technology industry. As an independent consultant he has trained salespeople and sales managers in the USA, Europe and Australia and has advised managers on the coaching and appraisal of their staff. He has also provided strategic guidance for companies including computer major Hewlett Packard. Ken is author of a number of books for DK and co-author of several Essential Managers titles, including Putting Customers First. He is also one of the authors of DK's Successful Manager's Handbook.