
You Are Not Human
How Words Kill
Simon Lancaster(Author)
Biteback Publishing
Published on 11. September 2018
Book
Paperback/Softback
320 pages
978-1-78590-407-3 (ISBN)
Description
In Nazi Germany, Hitler portrayed the Jews as vermin and six million people were killed. Metaphors can make the unreasonable seem reasonable, the illegitimate appear legitimate, and good people turn evil.
Top speechwriter Simon Lancaster goes on a mission to explore how metaphors are used and abused today. From Washington to Westminster, Silicon Valley to Syria, Glastonbury to Grenfell, he discovers the same images being used repeatedly. Scum! Bitch! Vegetable! Whilst vulnerable groups are dehumanised, the powerful are hailed as stars, angels or even gods.
Prepare to take a journey into the surreal. This book raises profound questions about the power of language and the language of power. You will never think about words in the same way again.
Top speechwriter Simon Lancaster goes on a mission to explore how metaphors are used and abused today. From Washington to Westminster, Silicon Valley to Syria, Glastonbury to Grenfell, he discovers the same images being used repeatedly. Scum! Bitch! Vegetable! Whilst vulnerable groups are dehumanised, the powerful are hailed as stars, angels or even gods.
Prepare to take a journey into the surreal. This book raises profound questions about the power of language and the language of power. You will never think about words in the same way again.
More details
Language
English
Place of publication
London
United Kingdom
Product notice
Paperback (trade)
Unsewn / adhesive bound
Dimensions
Height: 216 mm
Width: 136 mm
Thickness: 27 mm
Weight
361 gr
ISBN-13
978-1-78590-407-3 (9781785904073)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Other editions
Additional editions

E-Book
09/2018
Biteback Publishing
€10.00
Available for download
Person
Simon Lancaster is one of the world's top speechwriters and foremost experts on communication. He is a visiting lecturer at Henley Business School, Cass Business School and Cambridge University. He writes regular columns for Total Politics and The Guardian, as well as providing expert commentary for the BBC and Sky News.
His 2016 `Speak like a leader' TEDx talk has had 2 million views. He is the author of Winning Minds: Secrets from the Language of Leadership (Palgrave) and Speechwriting: the Expert Guide (Robert Hale Ltd), You Are Not Human is his third book. He lives in South Wales.
His 2016 `Speak like a leader' TEDx talk has had 2 million views. He is the author of Winning Minds: Secrets from the Language of Leadership (Palgrave) and Speechwriting: the Expert Guide (Robert Hale Ltd), You Are Not Human is his third book. He lives in South Wales.