Marketing Management and Strategy
A Reader
Published in March 1980
Book
Paperback/Softback
432 pages
978-0-13-558122-3 (ISBN)
More details
Edition
Revised edition
Language
English
Place of publication
United Kingdom
Edition type
Revised edition
Illustrations
illustrations
Dimensions
Height: 230 mm
Width: 180 mm
ISBN-13
978-0-13-558122-3 (9780135581223)
Copyright in bibliographic data is held by Nielsen Book Services Limited or its licensors: all rights reserved.
Schweitzer Classification