
Smart Strategy
Richard J. Koch(Author)
Capstone Publishing Ltd
Published on 16. April 2004
Book
Paperback/Softback
238 pages
978-1-84112-584-8 (ISBN)
Description
Everyone knows that strategy is the cornerstone of any business. But very few people know how to make it work for them. What do smart people know about strategy that the rest of us don't? And how can we learn from the best and apply the lessons for ourselves? Smart Strategy gives you everything you need to devise a great strategy and keep it on track. Watch your sales grow and your company take off!
Smart books are essential primers to the key issues facing business people. They are practical and action-oriented, providing instant knowledge for ambitious and hungry professionals who want to make a lasting impression throughout their career. Smart books are designed to give killer approaches to key business subjects, and deliver sound principles in a style that is both informative and has attitude. They are the prefect resource for time-starved, information-hungry business people everywhere!
More details
Product info
Paperback
Series
Edition
1. Auflage
Language
English
Place of publication
Oxford
United Kingdom
Publishing group
John Wiley and Sons Ltd
Target group
College/higher education
Professional and scholarly
Product notice
Paperback (trade)
Unsewn / adhesive bound
Dimensions
Height: 209 mm
Width: 174 mm
Thickness: 22 mm
Weight
431 gr
ISBN-13
978-1-84112-584-8 (9781841125848)
Schweitzer Classification
Other editions
Previous edition
Richard Koch
Smart Things to Know About Strategy
Book
04/1999
Capstone Publishing Ltd
€36.08
Article exhausted; check for reprint
Person
Richard Koch is an investor, author, consultant and entrepreneur. He has created and transformed businesses worldwide and is the author of numerous best-selling books including Breakup! When Larger Companies Are Worth More Dead Than Alive, The Third Revolution, The 80/20 Principle and Moses on Leadership.
Content
What is Strategy?
The Case Against Strategy.
Internal Sources of Competitive Advantage.
Fundamentals of Competitive Advantage.
Smart,Simple, Selective.
The Joy of Corporate Strategy.
The Big Picture.
Crescendo: the Strategist in the Corporation.
Index.