Purposeful Speaking
1st Edition
Published on 27. April 2007
Book
Paperback/Softback
256 pages
978-0-205-53231-5 (ISBN)
Description
Purposeful Speaking, 1/eis a 4-color version of Koch's popular introduction to public speaking text, known for its intentionally-brief, nuts and bolts approach.
Considered the "best of the brief books" available in the market, Purposeful Speaking has been praised for its simplicity and practical, step-by-step approach to developing and delivering effective speeches. The book continues to offer a clear, concise approach to the speechmaking process, allowing the reader to concentrate on the preparation, practice and presentation of their speeches without getting bogged down in theoretical discussions.
This version continues to provide a briefer, lower-cost alternative to traditional books, while offering an enhanced full-color design and expanded pedagogy, including all-new chapter reviews, exercises, running glossary and "Working with the Web" boxes.
Considered the "best of the brief books" available in the market, Purposeful Speaking has been praised for its simplicity and practical, step-by-step approach to developing and delivering effective speeches. The book continues to offer a clear, concise approach to the speechmaking process, allowing the reader to concentrate on the preparation, practice and presentation of their speeches without getting bogged down in theoretical discussions.
This version continues to provide a briefer, lower-cost alternative to traditional books, while offering an enhanced full-color design and expanded pedagogy, including all-new chapter reviews, exercises, running glossary and "Working with the Web" boxes.
More details
Language
English
Place of publication
New York
United States
Publishing group
Taylor & Francis Inc
Target group
Professional and scholarly
Dimensions
Height: 235 mm
Width: 191 mm
Weight
431 gr
ISBN-13
978-0-205-53231-5 (9780205532315)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Other editions
Additional editions
Arthur Koch
Purposeful Speaking
Book
11/2017
1st Edition
Routledge
€215.77
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Content
Preface
1 Speech Communication
The Communicative Act
Communication Breakdowns
Listening
Getting Started
Projecting Confidence
The Truth about Nervousness
How to Develop Self-Confidence
Visual Imagery for Confidence in Public Speaking
A Script for Using Visual Imagery to Develop Confidence in Speaking
Ethics in Communication
Chapter Review
Key Terms
Exercises
Speech Assignments
2 Audience Analysis
Who Exactly Is My Audience?
What Response Can I Reasonably Expect from My Audience?
Will My Audience Find This Subject Useful?
Will My Audience Find This Subject Interesting?
What Is My Audience's Knowledge of My Subject?
What Demographic Characteristics Should I Consider About My Audience?
Is My Audience's Attitude Favorable, Indifferent, or Opposed?
Chapter Review
Key Terms
Exercises
Speech Assignments
3 Determine Your Purpose and Subject
Selecting a Subject
Specific Purpose
The Central Idea
Chapter Review
Key Terms
Exercises
Speech Assignments
4 The Introduction and Conclusion
Objectives of Introductions
Attention Step in Introductions
Types of Conclusions
Sample Full Sentence Outline for a Speech to Instruct
Chapter Review
Key Terms
Exercises
Speech Assignments
5 Gathering Supporting Material
Personal Experience and Knowledge
Clustering
The Library
The Librarian
Electronic Resources
The Internet
Ethics in Using the Internet
The World Wide Web
E-mail
Telnet
Usenet
Interviewing
Taking Notes
Chapter Review
Key Terms
Exercises
Speech Assignments
6 Supporting Your Ideas
Examples
Explanation
Statistics
Testimony
Comparison and Contrast
Visual Aids
Computer-Generated Visual Aids
Combined Supports
Chapter Review
Key Terms
Exercises
7 Speech Assignments
Preparing the Content of Your Speech
Organizing Your Speech
Planning the Body
Outlining Your Speech
Body of Speech
Transitions
Chapter Review
Key Terms
Exercises
Speech Assignments
8 Delivering Your Speech
Impromptu Speeches
Manuscript Speeches
Memorized Speeches
Extemporaneous Speeches
Nonverbal Communication
Effective Word Choice
Vividness
Appropriateness
Extemporaneous Method
Sample Delivery Outline
Using Note Cards
Practicing the Speech
Delivery Pitfalls
Chapter Review
Key Terms
Exercises
Speech Assignments
9 Informing
Demonstration Speeches
Description Speeches
Expository Speeches
Guidelines for Informative Speaking
Sample Speech to Inform
Chapter Review
Key Terms
Exercises
Speech Assignments
Appendix: Sample Informative Speech Topics
10 Persuasion
Persuasion Defined
Deductive Reasoning
Inductive Reasoning
Other Forms of Reasoning
Fallacies
Types of Persuasive Speeches
Sample Speech to Convince
Sample Speech to Reinforce
Chapter Review
Key Terms
Exercises
Speech Assignments
Appendix: Sample Persuasive Speech Topics
11 Group Communication
The Functions of Discussion
Types of Discussion
Participating in Discussion
Moderating the Discussion
A Pattern for Problem Solving
Chapter Review
Key Terms
Exercises
Glossary
Index
Photo Credits
Text Credits
1 Speech Communication
The Communicative Act
Communication Breakdowns
Listening
Getting Started
Projecting Confidence
The Truth about Nervousness
How to Develop Self-Confidence
Visual Imagery for Confidence in Public Speaking
A Script for Using Visual Imagery to Develop Confidence in Speaking
Ethics in Communication
Chapter Review
Key Terms
Exercises
Speech Assignments
2 Audience Analysis
Who Exactly Is My Audience?
What Response Can I Reasonably Expect from My Audience?
Will My Audience Find This Subject Useful?
Will My Audience Find This Subject Interesting?
What Is My Audience's Knowledge of My Subject?
What Demographic Characteristics Should I Consider About My Audience?
Is My Audience's Attitude Favorable, Indifferent, or Opposed?
Chapter Review
Key Terms
Exercises
Speech Assignments
3 Determine Your Purpose and Subject
Selecting a Subject
Specific Purpose
The Central Idea
Chapter Review
Key Terms
Exercises
Speech Assignments
4 The Introduction and Conclusion
Objectives of Introductions
Attention Step in Introductions
Types of Conclusions
Sample Full Sentence Outline for a Speech to Instruct
Chapter Review
Key Terms
Exercises
Speech Assignments
5 Gathering Supporting Material
Personal Experience and Knowledge
Clustering
The Library
The Librarian
Electronic Resources
The Internet
Ethics in Using the Internet
The World Wide Web
Telnet
Usenet
Interviewing
Taking Notes
Chapter Review
Key Terms
Exercises
Speech Assignments
6 Supporting Your Ideas
Examples
Explanation
Statistics
Testimony
Comparison and Contrast
Visual Aids
Computer-Generated Visual Aids
Combined Supports
Chapter Review
Key Terms
Exercises
7 Speech Assignments
Preparing the Content of Your Speech
Organizing Your Speech
Planning the Body
Outlining Your Speech
Body of Speech
Transitions
Chapter Review
Key Terms
Exercises
Speech Assignments
8 Delivering Your Speech
Impromptu Speeches
Manuscript Speeches
Memorized Speeches
Extemporaneous Speeches
Nonverbal Communication
Effective Word Choice
Vividness
Appropriateness
Extemporaneous Method
Sample Delivery Outline
Using Note Cards
Practicing the Speech
Delivery Pitfalls
Chapter Review
Key Terms
Exercises
Speech Assignments
9 Informing
Demonstration Speeches
Description Speeches
Expository Speeches
Guidelines for Informative Speaking
Sample Speech to Inform
Chapter Review
Key Terms
Exercises
Speech Assignments
Appendix: Sample Informative Speech Topics
10 Persuasion
Persuasion Defined
Deductive Reasoning
Inductive Reasoning
Other Forms of Reasoning
Fallacies
Types of Persuasive Speeches
Sample Speech to Convince
Sample Speech to Reinforce
Chapter Review
Key Terms
Exercises
Speech Assignments
Appendix: Sample Persuasive Speech Topics
11 Group Communication
The Functions of Discussion
Types of Discussion
Participating in Discussion
Moderating the Discussion
A Pattern for Problem Solving
Chapter Review
Key Terms
Exercises
Glossary
Index
Photo Credits
Text Credits