Competing on Value : Bridging the gap between brand and customer value
Published on 25. March 1998
Book
Hardback
256 pages
978-0-273-63105-7 (ISBN)
More details
Series
Language
English
Place of publication
United Kingdom
Target group
Professional and scholarly
Dimensions
Height: 242 mm
Width: 165 mm
Thickness: 23 mm
Weight
593 gr
ISBN-13
978-0-273-63105-7 (9780273631057)
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Schweitzer Classification