New Economy Exchanges - Dynamic Pricing & the Online Auction Model

This how-to-book is for companies intending to develop auction activities, this volume is a resource for entrepreneurs setting up a new dot.com or those interested in migrating part or all of their business to the Web. Offering practical assistance in the form of examples and case studies, checklists and action plans, this book details how to start out - and succeed - in the new online dynamic pricing environment.