Cover: Spontaneous Inference Processes in Advertising - Palala Press

Spontaneous Inference Processes in Advertising

The Effects of Conclusion Omission and Salience of Consequences on Attitudes and Memory
Frank R. Kardes(Author)
Palala Press
Published on 7. September 2015
Book
Hardback
52 pages
978-1-341-84326-6 (ISBN)
€28.50incl. 7% vat
Shipment within 10-20 days

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