
Patterns of Entrepreneurship
Wiley (Publisher)
2nd Edition
Published on 1. March 2006
Book
Paperback/Softback
432 pages
978-0-471-73750-6 (ISBN)
Article exhausted; check for reprint
Description
For anyone who is looking to start a new venture, this book is a must read! It guides readers through all the challenges they'll face, providing them with tools and a practical road map for success. The author examines each phase of the process while presenting entrepreneurship from a practitioner's point of view. The new edition focuses on the creation of a business plan as it explores the four stages an entrepreneur typically encounters when bringing a business idea to fruition. Numerous examples are also integrated throughout the chapters that help connect conceptual material to the plans, problems, and solutions that real entrepreneurs have encountered in their own businesses.
More details
Edition
2., Auflage
Language
English
Place of publication
New York
United States
Publishing group
John Wiley and Sons Ltd
Target group
Professional and scholarly
Edition type
Revised edition
Illustrations
Illustrations
Dimensions
Height: 25.4 cm
Width: 20.5 cm
Thickness: 16 mm
Weight
764 gr
ISBN-13
978-0-471-73750-6 (9780471737506)
Schweitzer Classification
Other editions
New editions

Jack M. Kaplan | Anthony C. Warren
Patterns of Entrepreneurship Management
Book
09/2009
3rd Edition
Wiley
€219.00
Article exhausted; check for reprint
Previous edition
Book
08/2002
1st Edition
Wiley
€52.90
Article exhausted; check for reprint
Persons
Jack M. Kaplan is an adjunct professor of Entrepreneurial Studies at Columbia Business School. He has taught the entrepreneurial courses for Launching New Ventures, The Business Plan, and The Entrepreneurial Manager. During his career, Mr. Kaplan started and managed three successful companies concentrating in smart card technology, health care information systems, and loyalty marketing programs. He is president of Datamark Technologies, Inc., an entrepreneurial business venture engaged in electronic gift card and loyalty marketing programs. Ceridian, a Fortune 500 company, acquired the company in November 2005.
Mr. Kaplan is the author of Getting Started in Entrepreneurship published by John Wiley & Sons in January 2001. His previous book, Smart Cards: The Global Information Passport, and articles have appeared in Technology News and Crain's of New York.
His professional Seminar experience includes conducting courses for Fortune 500 companies. The list includes MIT Enterprise Forum, Aetna Insurance Company, Panasonic Global Sales Group, and Johnson & Johnson in New Product Strategies. He is judge for the Ernst & Young Entrepreneur of the Year Award Program in New York, and has appeared on A& E Biographies, CNN, and CNBC. He is a graduate of the University of Colorado and received his MBA from the City University of New York.
Dr. Anthony C. Warren is the Farrell Professor Entrepreneurship at the Smeal College of Business Penn State University, named "the hottest school for entrepreneurship" by Newsweek magazine, and the recipient of the NASDAQ Center for Entrepreneurial Excellence Award in 2005. He leads educational programs in entrepreneurship at the undergraduate, graduate, and executive levels. Under grants from the Kauffman Foundation, Dr. Warren created unique courses in entrepreneurship based on problem-based learning, which have been recognized as being at the forefront of teaching methods by several national organizations. These courses are being introduced into colleges and high schools across the country.
Prior to joining Penn State, Dr. Warren started and grew several companies and is currently a venture partner in Adams Capital Management, a venture capital firm managing over $720 million. He consults regularly with both small and large companies on innovation management. A regular speaker at national conferences, Dr. Warren is often quoted in the press on innovation and entrepreneurship. He has authored several patents and research papers on technical and business issues and has contributed to many books. He has a B.Sc. and Ph.D. from the University of Birmingham.
Mr. Kaplan is the author of Getting Started in Entrepreneurship published by John Wiley & Sons in January 2001. His previous book, Smart Cards: The Global Information Passport, and articles have appeared in Technology News and Crain's of New York.
His professional Seminar experience includes conducting courses for Fortune 500 companies. The list includes MIT Enterprise Forum, Aetna Insurance Company, Panasonic Global Sales Group, and Johnson & Johnson in New Product Strategies. He is judge for the Ernst & Young Entrepreneur of the Year Award Program in New York, and has appeared on A& E Biographies, CNN, and CNBC. He is a graduate of the University of Colorado and received his MBA from the City University of New York.
Dr. Anthony C. Warren is the Farrell Professor Entrepreneurship at the Smeal College of Business Penn State University, named "the hottest school for entrepreneurship" by Newsweek magazine, and the recipient of the NASDAQ Center for Entrepreneurial Excellence Award in 2005. He leads educational programs in entrepreneurship at the undergraduate, graduate, and executive levels. Under grants from the Kauffman Foundation, Dr. Warren created unique courses in entrepreneurship based on problem-based learning, which have been recognized as being at the forefront of teaching methods by several national organizations. These courses are being introduced into colleges and high schools across the country.
Prior to joining Penn State, Dr. Warren started and grew several companies and is currently a venture partner in Adams Capital Management, a venture capital firm managing over $720 million. He consults regularly with both small and large companies on innovation management. A regular speaker at national conferences, Dr. Warren is often quoted in the press on innovation and entrepreneurship. He has authored several patents and research papers on technical and business issues and has contributed to many books. He has a B.Sc. and Ph.D. from the University of Birmingham.
Content
PART I: STARTING THE VENTURE
1. Entrepreneurial Planning
2. The Art of Innovation-Developing Ideas and Opportunities
3. Analyzing the Market, Customers, and Competition
4. Setting up the Company
PART II: SOURCES OF FINANCING
5. Financing the Closely Held Company
6. Equity Financing for High Growth
PART III: IMPLEMENTATION
7. Discovering Value in Intellectual Property: The Competitive Edge
8. Business Models
PART IV: PATTERNS OF ENTREPRENEURSHIP: BUILDING AND EXITING
9. Managing the Money
10. Scaling and Harvesting the Venture
11. Putting it all together -preparing the Winning Business Plan
12. Communicating the Opportunity and Making a Presentation
Glossary
Index
Chapter Notes
1. Entrepreneurial Planning
2. The Art of Innovation-Developing Ideas and Opportunities
3. Analyzing the Market, Customers, and Competition
4. Setting up the Company
PART II: SOURCES OF FINANCING
5. Financing the Closely Held Company
6. Equity Financing for High Growth
PART III: IMPLEMENTATION
7. Discovering Value in Intellectual Property: The Competitive Edge
8. Business Models
PART IV: PATTERNS OF ENTREPRENEURSHIP: BUILDING AND EXITING
9. Managing the Money
10. Scaling and Harvesting the Venture
11. Putting it all together -preparing the Winning Business Plan
12. Communicating the Opportunity and Making a Presentation
Glossary
Index
Chapter Notes