
Data Driven Business Transformation
How to Disrupt, Innovate and Stay Ahead of the Competition
Wiley (Publisher)
1st Edition
Published on 12. April 2019
Book
Hardback
288 pages
978-1-119-54315-2 (ISBN)
Description
OPTIMIZE YOUR BUSINESS DATA FOR FIRST-CLASS RESULTS
Data Driven Business Transformation illustrates how to find the secrets to fast adaptation and disruptive origination hidden in your data and how to use them to capture market share.
Digitalisation - or the Digital Revolution - was the first step in an evolving process of analysis and improvement in the operations and administration of commerce. The popular author team of Caroline Carruthers and Peter Jackson, two global leaders in data transformation and education, pick up the conversation here at the next evolutionary step where data from these digital systems generates value, and really use data science to produce tangible results. Optimise the performance of your company through data-driven processes by:
Following step-by-step guidance for transitioning your company in the real world to run on a data-enabled business model
Mastering a versatile set of data principles powerful enough to produce transformative results at any stage of a business's development
Winning over the hearts of your employees and influencing a cultural shift to a data-enabled business
Reading first-hand stories from today's thought leaders who are shaping data transformation at their companies
Enable your company's data to lift profits with Data Driven Business Transformation.
Data Driven Business Transformation illustrates how to find the secrets to fast adaptation and disruptive origination hidden in your data and how to use them to capture market share.
Digitalisation - or the Digital Revolution - was the first step in an evolving process of analysis and improvement in the operations and administration of commerce. The popular author team of Caroline Carruthers and Peter Jackson, two global leaders in data transformation and education, pick up the conversation here at the next evolutionary step where data from these digital systems generates value, and really use data science to produce tangible results. Optimise the performance of your company through data-driven processes by:
Following step-by-step guidance for transitioning your company in the real world to run on a data-enabled business model
Mastering a versatile set of data principles powerful enough to produce transformative results at any stage of a business's development
Winning over the hearts of your employees and influencing a cultural shift to a data-enabled business
Reading first-hand stories from today's thought leaders who are shaping data transformation at their companies
Enable your company's data to lift profits with Data Driven Business Transformation.
More details
Language
English
Place of publication
New York
United States
Target group
Professional and scholarly
Dimensions
Height: 236 mm
Width: 154 mm
Thickness: 25 mm
Weight
536 gr
ISBN-13
978-1-119-54315-2 (9781119543152)
Schweitzer Classification
Other editions
Additional editions

Peter Jackson | Caroline Carruthers
Data Driven Business Transformation
How to Disrupt, Innovate and Stay Ahead of the Competition
E-Book
03/2019
1st Edition
Wiley
€22.99
Available for download

Peter Jackson | Caroline Carruthers
Data Driven Business Transformation
How to Disrupt, Innovate and Stay Ahead of the Competition
E-Book
03/2019
1st Edition
Wiley
€22.99
Available for download
Persons
CAROLINE CARRUTHERS is Chief Executive of Carruthers & Jackson Ltd., a partnership in leading data-driven transformations formed by herself and Peter Jackson. During her career, she was the first group director for Data Management at the Lowell Group and the first chief data officer for Network Rail.
PETER JACKSON is Director of Group Data Sciences at Legal & General. During his career, he has been chief data officer at Southern Water, head of data at The Pensions Regulator and a developer of data strategies for businesses in the FMCG and financial services sectors. A keynote speaker with engagements all over the world, he's co-author of The Chief Data Officer's Playbook (with Caroline Carruthers).
PETER JACKSON is Director of Group Data Sciences at Legal & General. During his career, he has been chief data officer at Southern Water, head of data at The Pensions Regulator and a developer of data strategies for businesses in the FMCG and financial services sectors. A keynote speaker with engagements all over the world, he's co-author of The Chief Data Officer's Playbook (with Caroline Carruthers).
Content
Preface ix
Glossary of Terms xiii
Acknowledgements xv
About the Authors xvii
1 What is Transformation? 1
2 Understand Your Starting Point 41
3 Making the Change Happen 93
4 Purpose 101
5 People 143
6 Method 173
7 Tools 197
8 Overall Change Management 223
9 Running a Business in the New Data-Driven World: Arriving at the Destination 229
10 Dynamic Data-Driven Business Transformation - D3 249
11 Conclusion 255
Index 261
Glossary of Terms xiii
Acknowledgements xv
About the Authors xvii
1 What is Transformation? 1
2 Understand Your Starting Point 41
3 Making the Change Happen 93
4 Purpose 101
5 People 143
6 Method 173
7 Tools 197
8 Overall Change Management 223
9 Running a Business in the New Data-Driven World: Arriving at the Destination 229
10 Dynamic Data-Driven Business Transformation - D3 249
11 Conclusion 255
Index 261