Understanding the Olympics

The Olympic Games is unquestionably the greatest sporting event on earth, with television audiences measured in billions of viewers. By what process did the Olympics evolve into this multi-national phenomenon? How can an understanding of the Olympic Games help us to better understand international sport and society? And what will be the true impact and legacy of the London Olympics in 2012?





Understanding the Olympics answers all of these questions, and more, by exploring the full social, cultural, political, historical and economic context to the Olympic Games. It traces the history of the Olympic movement from its origins in ancient Greece, through its revival in the nineteenth century, to the modern mega-event of today. The book introduces the reader to all of the key themes in contemporary Olympic Studies, including:











Olympic politics
nationalism and internationalism
access and equity
festival and spectacle
urban development
political economy
processes of commercialization
the Olympics and the media
Olympic futures.


Written to engage and inform, the book includes illustrations, information boxes, chronologies, glossaries and `Olympic Stories' in every chapter. No other book offers such a comprehensive and thoughtful introduction to the Olympic Games and is therefore essential reading for anybody with an interest in the Olympics or the wider relationship between sport and society.