Getting Started in Online Marketing
Alexander Hiam(Author)
Wiley (Publisher)
Book
Paperback/Softback
288 pages
978-0-471-38480-9 (ISBN)
Description
Get your product or service online. Written by expert marketing author Alexander Hiam, "Getting Started in Online Marketing" teaches business owners and marketing professionals how to establish or increase their company's visibility online so they can: boost revenues, lower costs, build sales, generate publicity, develop new markets, and draw a larger customer base. Alexander Hiam (Amherst, MA) has written numerous business books on marketing, including "Marketing for Dummies", "The Portable MBA in Marketing", "The Vest-Pocket Marketer", "The Vest-Pocket CEO", and "The Fast Forward MBA in Negotiation and Dealmaking".
More details
Language
English
Place of publication
New York
United States
Publishing group
John Wiley and Sons Ltd
Target group
College/higher education
Professional and scholarly
ISBN-13
978-0-471-38480-9 (9780471384809)
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Schweitzer Classification