A Practical Guide to Globalization for Associations

Reflecting their ample collective experience in trade and individual-membership organisations, authors Donna Hasslinger and Dick Blatt have delivered a deliberate, effective approach to global strategy and considerations that from which any membership organisation can benefit.

<em>A Practical Guide to Globalization for Associations</em> focuses on tracing a global path to opportunities outside of North America--and doing so in a way that is scalable to organisations of all sizes, scopes, and budget sizes. Use the book to<ul><li> Get an overview of the global changes that are affecting associations and other nonprofit organisations.</li><li> Reach an informed decision about beginning or extending a global effort. </li><li> Learn how to plan and develop a global strategy. </li><li> Gain guidance for an implementation plan that includes phases, metrics, and financial goals.</li></ul> This book brings to the leadership and management of membership organisations a methodical and comprehensive framework for considering, planning, executing, and evaluating global activities. Turn discussion into action.