
Economics in a Business Context
Cengage Learning EMEA (Publisher)
3rd Edition
Published on 9. December 1999
Book
Paperback/Softback
352 pages
978-1-86152-400-3 (ISBN)
Description
Contextualising business policy in its economic, institutional and political environment, this practical text shows students how to use financial analysis as a strategic tool. The authors employ a value-added accounting framework to describe how modern businesses compete in an international context and highlight the factors that influence company performance. Case examples including Microsoft & Intel; Shell, Brent Spar & Nigerian Oil; the pharmaceuticals sector and pension provision are used in each chapter, to bring together different themes and theories.
Reviews / Votes
1. Markets, Marketing and Cost Recovery 2. Resource Management and Cost Reduction 3. Accounting for Profit, Value Added and Cash 4. Strategic Management and Competitive Advantage 5. Performance Evaluation 6. The Changing Structural Environment 7. The Political Environment 8. The Financial Environment 9. The International Environment 10. The Natural EnvironmentMore details
Edition
3rd edition
Language
English
Place of publication
London
United Kingdom
Target group
College/higher education
Product notice
Paperback (trade)
Unsewn / adhesive bound
Dimensions
Height: 244 mm
Width: 189 mm
Thickness: 17 mm
Weight
549 gr
ISBN-13
978-1-86152-400-3 (9781861524003)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Persons
Colin Haslam is Professor of Accounting and Business Strategy and Associate Director of the School of Management at Royal Holloway College, University of London. His research interests employ accounting analysis to investigate the possibilities and limitations and business strategy in the mature advanced economies. Alan Neale is Senior Research Fellow at the East London Business School, University of East London. Apart from his research interest in labour market economics and low pay, he is also undertaking work on the nature of sustainable development and its implications for industrial policy. Sukhdev Johal is a lecturer in Accounting in the School of Management at Royal Holloway College, University of London. His research interests include developing a value added accounting analysis of macro-economic circuits of production and consumption and a sectorial examination of tertiary education and retailing.
Author
Royal Holloway College, London University
East London Business School, University of East London
Royal Holloway College, University of London
Content
1. Markets, Marketing and Cost Recovery.
2. Resource Management and Cost Reduction.
3. Accounting for Profit, Value Added and Cash.
4. Strategic Management and Competitive Advantage.
5. Performance Evaluation.
6. The Changing Structural Environment.
7. The Political Environment.
8. The Financial Environment.
9. The International Environment.
10. The Natural Environment.
2. Resource Management and Cost Reduction.
3. Accounting for Profit, Value Added and Cash.
4. Strategic Management and Competitive Advantage.
5. Performance Evaluation.
6. The Changing Structural Environment.
7. The Political Environment.
8. The Financial Environment.
9. The International Environment.
10. The Natural Environment.