
Using Social Media in Libraries
Best Practices
Scarecrow Press
Published on 15. February 2013
Book
Paperback/Softback
114 pages
978-0-8108-8754-1 (ISBN)
Description
Since there's no point in Twittering if no one acts on your tweets and there's no point in having a Facebook page with a million "likes" if library use doesn't increase, you'll welcome the eight best practices presented here because they will help your library both actually do social media in a way that matters and do it well.
The successful strategies presented here range from the Vancouver Public Library's innovative use of Twitter to the United Nations Library's adoption of a social media policy to the Farmington, Connecticut Public Library's fantastic work using social media to reach teens who weren't using the library. Other libraries highlight their ventures into media including blogs, Pinterest, and social catalogs.
The successful strategies presented here range from the Vancouver Public Library's innovative use of Twitter to the United Nations Library's adoption of a social media policy to the Farmington, Connecticut Public Library's fantastic work using social media to reach teens who weren't using the library. Other libraries highlight their ventures into media including blogs, Pinterest, and social catalogs.
Reviews / Votes
Eight librarian contributors share their experiences blogging, pinning, and tweeting from public, academic, and special libraries. Case studies range from relatively simple (new-book displays on Pinterest) to labor-intensive (overlaying social-browsing features on a library catalog). Authors emphasize not jumping on the newest, shiniest services without considering staff time and commitment, and they discuss how each tool fits with the library's mission and community. Project-specific WordPress scripts and Drupal settings benefit readers. Overall, the studies provide practical, tested advice from a range of library types. * Booklist * This book explores successful strategies in using all types of social media. The eight best practices presented will help your library actually do social media in a way that matters and do it well. The strategies presented include the innovative use of Twitter, blogs, Facebook, Pinterest, and social catalogs. Social media provides creative ways to reach teens and others who were not using the library, so librarians at all levels would find this valuable. Information on the adoption of a social media policy is included. * American Reference Books Annual *More details
Series
Language
English
Place of publication
Lanham, MD
United States
Target group
Professional and scholarly
Dimensions
Height: 229 mm
Width: 152 mm
Thickness: 7 mm
Weight
181 gr
ISBN-13
978-0-8108-8754-1 (9780810887541)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Other editions
Additional editions

E-Book
02/2013
1st Edition
Scarecrow Press
€65.99
Available for download

E-Book
02/2013
1st Edition
Scarecrow Press
€65.99
Available for download
Persons
Charles Harmon is an Executive Editor for the Rowman & Littlefield Publishing Group. His background includes work in special, public, and school libraries.
Michael Messina is a reference librarian at the State University of New York's Maritime College. He has also worked as a researcher at The Brooklyn Academy of Music Archives. The former publisher of Applause Theatre & Cinema Books/Limelight Editions, he is a coeditor of Acts of War: Iraq and Afghanistan in Seven Plays (Northwestern University Press).
Michael Messina is a reference librarian at the State University of New York's Maritime College. He has also worked as a researcher at The Brooklyn Academy of Music Archives. The former publisher of Applause Theatre & Cinema Books/Limelight Editions, he is a coeditor of Acts of War: Iraq and Afghanistan in Seven Plays (Northwestern University Press).
Content
* Foreword by Laura Solomon, Ohio Public Library Information Network
* Introduction by Walt Crawford, Author of Successful Social Networking in Public Libraries
* "The Library in the Social Network: Twitter at the Vancouver Public Library" by Kay Cahill, Vancouver Public Library, Vancouver, Canada
* "Beyond the Teen Space: Reaching Teens through Social Media" by Laura Horn, Farmington Public Libraries, Farmington, Connecticut
* "Blogging for Readers" by Robin Hastings, Missouri River Regional Library, Jefferson City, Missouri
* "Successful Blogging Strategy & Design" by Jason Paul Michel, Miami University Libraries,
Oxford, Ohio
* "Navigating the Virtual Horizon: Finding Our Way Using Social Media in Hospital Libraries"
by Yongtao Lin and Kathryn M.E. Ranjit, Tom Baker Cancer Knowledge Centre, University of Calgary Libraries, Calgary, Canada
* "Visualizing Information with Pinterest" by Cynthia Dudenhoffer, Smiley Library, Central Methodist University, Fayette, Missouri
* "The United Nations Library is Seriously Social" by Angelinah C. Boniface, Dag Hammarskjoeld Library, The United Nations, New York
* "Social Catalogs: Implementing an Online Social Community as an Extension to Our Physical Libraries" by Laurel Tarulli, Dalhousie University, Halifax, Nova Scotia
* Introduction by Walt Crawford, Author of Successful Social Networking in Public Libraries
* "The Library in the Social Network: Twitter at the Vancouver Public Library" by Kay Cahill, Vancouver Public Library, Vancouver, Canada
* "Beyond the Teen Space: Reaching Teens through Social Media" by Laura Horn, Farmington Public Libraries, Farmington, Connecticut
* "Blogging for Readers" by Robin Hastings, Missouri River Regional Library, Jefferson City, Missouri
* "Successful Blogging Strategy & Design" by Jason Paul Michel, Miami University Libraries,
Oxford, Ohio
* "Navigating the Virtual Horizon: Finding Our Way Using Social Media in Hospital Libraries"
by Yongtao Lin and Kathryn M.E. Ranjit, Tom Baker Cancer Knowledge Centre, University of Calgary Libraries, Calgary, Canada
* "Visualizing Information with Pinterest" by Cynthia Dudenhoffer, Smiley Library, Central Methodist University, Fayette, Missouri
* "The United Nations Library is Seriously Social" by Angelinah C. Boniface, Dag Hammarskjoeld Library, The United Nations, New York
* "Social Catalogs: Implementing an Online Social Community as an Extension to Our Physical Libraries" by Laurel Tarulli, Dalhousie University, Halifax, Nova Scotia