
Mass Communication Research Methods
New York University Press
Published on 1. June 1998
Book
Hardback
1 pages
978-0-8147-3571-8 (ISBN)
Description
Introduces key research methods and approaches used in the study of mass communication and media, for students in communications, media and cultural studies, and other social science disciplines. After an overview of research principles, coverage includes participant observation, archival research,
More details
Language
English
Place of publication
New York
United States
Target group
College/higher education
Professional and scholarly
Dimensions
Height: 229 mm
Width: 152 mm
Weight
454 gr
ISBN-13
978-0-8147-3571-8 (9780814735718)
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Schweitzer Classification
Persons
Author
all of the Centre for Mass Communication Research, University of Leicester