
Designing Connected Content
Plan and Model Digital Products for Today and Tomorrow
New Riders (Publisher)
Published on 26. April 2018
Book
Paperback/Softback
240 pages
978-0-13-476338-5 (ISBN)
Description
With digital content published across more channels than ever before, how can you make yours easy to find, use, and share? Is your content ready for the next wave of content platforms and devices?
In Designing Connected Content, Mike Atherton and Carrie Hane share an end-to-end process for building a structured content framework. They show you how to research and model your subject area based on a shared understanding of the important concepts, and how to plan and design interfaces for mobile, desktop, voice, and beyond. You will learn to reuse and remix your valuable content assets to meet the needs of today and the opportunities of tomorrow.
Discover a design method that starts with content, not pixels. Master the interplay of content strategy, content design, and content management as you bring your product team closer together and encourage them to think content first.
Learn how to
Model your content and its underlying subject domain
Design digital products that scale without getting messy
Bring a cross-functional team together to create content that can be efficiently managed and effectively delivered
Create a framework for tackling content overload, a multitude of devices, constantly changing design trends, and siloed content creation
In Designing Connected Content, Mike Atherton and Carrie Hane share an end-to-end process for building a structured content framework. They show you how to research and model your subject area based on a shared understanding of the important concepts, and how to plan and design interfaces for mobile, desktop, voice, and beyond. You will learn to reuse and remix your valuable content assets to meet the needs of today and the opportunities of tomorrow.
Discover a design method that starts with content, not pixels. Master the interplay of content strategy, content design, and content management as you bring your product team closer together and encourage them to think content first.
Learn how to
Model your content and its underlying subject domain
Design digital products that scale without getting messy
Bring a cross-functional team together to create content that can be efficiently managed and effectively delivered
Create a framework for tackling content overload, a multitude of devices, constantly changing design trends, and siloed content creation
More details
Series
Language
English
Place of publication
United States
Publishing group
Pearson Education (US)
Target group
Professional and scholarly
Product notice
Paperback (trade)
Unsewn / adhesive bound
Dimensions
Height: 228 mm
Width: 177 mm
Thickness: 18 mm
Weight
398 gr
ISBN-13
978-0-13-476338-5 (9780134763385)
Schweitzer Classification
Other editions
Additional editions

Carrie Hane | Mike Atherton
Designing Connected Content
Plan and Model Digital Products for Today and Tomorrow
E-Book
12/2017
1st Edition
New Riders
from
€32.24
Available for download

Carrie Hane | Mike Atherton
Designing Connected Content
Plan and Model Digital Products for Today and Tomorrow
E-Book
12/2017
1st Edition
New Riders
from
€32.24
Available for download
Persons
Mike Atherton is a content strategist at Facebook. He has over 20 years of experience designing digital products and the teams who create them.
Carrie Hane is the founder of Tanzen, which provides content strategy consulting and training. For 20 years, she's been helping organizations and people rethink how they create, manage, and connect content.
Carrie Hane is the founder of Tanzen, which provides content strategy consulting and training. For 20 years, she's been helping organizations and people rethink how they create, manage, and connect content.
Content
LET'S GET CONNECTED
1 Designing From the Bottom Up
2 Why We Need a New Way of Approaching Digital Content
3 Understanding Structured Content
STRUCTURING CONTENT
4 Researching the Subject Domain
5 Creating a Domain Model
6 Translating to a Content Model
PUBLISHING CONTENT
7 Designing Connected Content
8 Implementing Connected Content
9 Bringing Your Content to Life
THE FUTURE
10 The Future Isn't Waiting
1 Designing From the Bottom Up
2 Why We Need a New Way of Approaching Digital Content
3 Understanding Structured Content
STRUCTURING CONTENT
4 Researching the Subject Domain
5 Creating a Domain Model
6 Translating to a Content Model
PUBLISHING CONTENT
7 Designing Connected Content
8 Implementing Connected Content
9 Bringing Your Content to Life
THE FUTURE
10 The Future Isn't Waiting