
Wiley Pathways Small Business Mgmt, 1e
HODGETTS(Author)
Wiley (Publisher)
Published on 8. March 2007
Book
Paperback/Softback
578 pages
978-0-470-11126-0 (ISBN)
Description
In order to become a successful entrepreneur, one has to have a clear understanding of how to effectively manage a small business. This valuable introduction shows budding entrepreneurs how to launch and run their own firm. In addition to explaining the value and appeal of small businesses, it offers a variety of essential start-up lessons, including how to write a business plan, obtain financing, and choose a legal form for any venture.
More details
Product info
Paperback
Language
English
Place of publication
Chichester
United Kingdom
Publishing group
John Wiley and Sons Ltd
Target group
Professional and scholarly
Dimensions
Height: 234 mm
Width: 196 mm
Thickness: 51 mm
Weight
930 gr
ISBN-13
978-0-470-11126-0 (9780470111260)
Schweitzer Classification
Content
1. An Introduction to the Small Business Life. 2. Small Business Opportunities. 3. The Family-Owned Business. 4. Developing a Business Plan. 5. Sources of Financing. 6. Forms of Small Business Ownership. 7. The Basics of Small Business Management. 8. Legal Concerns of Small Businesses. 9. Managing Human Resources in a Small Business Environment. 10. Understanding Markets and Pricing. 11. Promotion and Selling. 12. E-Commerce and the Small Business Owner. 13. Using Financial Statements. 14. Budgeting and Taxes. 15. Purchasing and Inventory Control.