Search Never Sleeps
Learn how three simple rules can change the way your website is found
Published on 2. September 2023
Book
Paperback/Softback
320 pages
978-1-8384258-9-0 (ISBN)
Description
Search Never Sleeps brings SEO (Search Engine Optimisation) back to basics with Jonathan's straightforward and insightful explanation of the three rules of the world's most popular search engine, Google.
Informative, engaging, and user-friendly, this comprehensive guide to simplifies complex SEO topics, delves into the history of SEO, and expertly dispels common myths and misconceptions.
This low-tech and practical approach ensures SEO amateurs and specialists alike can begin to understand how search engines work and, more importantly, why they operate the way they do.
By delving into the 'why' instead of focusing solely on the 'what', Search Never Sleeps emphasises the value of effective, sustainable, and ethical SEO for SMEs (small and medium-sized enterprises).
Learn how:3 Rules govern how search engines will rank your website
Simple changes can make a massive difference
To get the maximum return for the minimum effort
To successfully manage what your SEO Agency do for you
To ask the right questions of your web developers
You can understand the essentials of SEO - this book will show you how.
Featuring real-life examples, key takeaways, clear case studies, simple diagrams, and a whole host of useful tips that anyone can put into practice, Search Never Sleeps artfully covers the SEO essentials as well as more complex topics for advanced SEO technicians.
More details
Language
English
Product notice
Paperback (trade)
Unsewn / adhesive bound
Dimensions
Height: 229 mm
Width: 152 mm
Thickness: 17 mm
Weight
466 gr
ISBN-13
978-1-8384258-9-0 (9781838425890)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Person
Jonathan Guy is an entrepreneur, public speaker and author, specialising in Search Engine Optimisation and digital reputation management. Currently Managing Director of award winning SEO firm Aqueous Digital, he has worked in Sales, Marketing and Advertising for over 40 years. He is noted for writing in plain English and helping people cut through the jargon that surrounds digital marketing.He lives in Northwich, Cheshire and in his spare time is a Philatelist, a Bird Watcher and he loves reading. His wife thinks he's a bit of an anorak.