
International Business
A Managerial Perspective
Pearson (Publisher)
9th Edition
Published on 8. February 2019
Book
Hardback
624 pages
978-0-13-489877-3 (ISBN)
Description
For courses in international business.
This ISBN is for the bound textbook, which students can rent through their bookstore.
Successfully prepare students for the international marketplace
International Business illustrates how successful managers must function in a competitive world. Packed with current examples that reflect the vibrancy of the international business field, this student-friendly text offers a managerial approach that keeps an emphasis on skills development, emerging markets, and geographical literacy. It also greatly emphasizes cultural literacy and gives students the tools to effectively communicate with foreign business representatives. The 9th Edition features new cases, boxes, and analyses reflecting the latest challenges and opportunities confronting international businesses, so students are prepared to successfully conduct business with organizations world wide.
This title is also available digitally as a standalone Pearson eText, or via MyLab Management, which includes the Pearson eText. These options give students affordable access to learning materials, so they come to class ready to succeed.
This ISBN is for the bound textbook, which students can rent through their bookstore.
Successfully prepare students for the international marketplace
International Business illustrates how successful managers must function in a competitive world. Packed with current examples that reflect the vibrancy of the international business field, this student-friendly text offers a managerial approach that keeps an emphasis on skills development, emerging markets, and geographical literacy. It also greatly emphasizes cultural literacy and gives students the tools to effectively communicate with foreign business representatives. The 9th Edition features new cases, boxes, and analyses reflecting the latest challenges and opportunities confronting international businesses, so students are prepared to successfully conduct business with organizations world wide.
This title is also available digitally as a standalone Pearson eText, or via MyLab Management, which includes the Pearson eText. These options give students affordable access to learning materials, so they come to class ready to succeed.
More details
Edition
9th edition
Language
English
Place of publication
United States
Publishing group
Pearson Education (US)
Target group
College/higher education
ISBN-13
978-0-13-489877-3 (9780134898773)
Copyright in bibliographic data is held by Nielsen Book Services Limited or its licensors: all rights reserved.
Schweitzer Classification
Other editions
Previous edition

Book
06/2014
8th Edition
Pearson
€291.40
Article exhausted; check different version
Persons
About our authors Ricky W. Griffin holds the Blocker Chair in Business and is Distinguished Professor of Management in Mays Business School at Texas A&M University. He has previously served as head of the Department of Management, Executive Associate Dean, and Interim Dean of Mays Business School. After receiving his PhD from the University of Houston in 1978, he joined the faculty at the University of Missouri, Columbia before moving to Texas A&M University in 1981.
Professor Griffin teaches international management, organizational behavior, human resource management, and general management. He has taught both undergraduate and graduate students, participated in numerous executive training programs, and has lectured in London, Paris, Warsaw, Geneva, Berlin, Johannesburg, Tokyo, Hong Kong and Sydney. A member of the Academy of Management, he has served as division chair of that organization's Organizational Behavior division. He is also a Fellow of the Academy of Management.
Professor Griffin has written several successful textbooks, including Management, Organizational Behavior (with Jean Phillips) and Business Essentials. He is currently conducting research on talent management and how it is practiced in Canada, Japan, Europe and the United States, and emergent leadership practices in South Africa.
Michael W. Pustay holds the Anderson Clayton Professorship in Business Administration and is Professor of Management at Texas A&M University. He currently serves as associate director of the Center for International Business Studies and as associate director of the Center for International Business Education and Research at Texas A&M. Professor Pustay, who has taught international business for more than 3 decades, focuses his teaching and research efforts on international business and business-government relations. His work has appeared in professional journals such as the Journal of Management, Southern Economic Journal, Land Economics, and Transportation Journal. He is currently researching the role of regional trading blocs on the world economy and the impact of domestic economic policies on international competition.
Professor Pustay is a member of numerous professional organizations, including the Academy of International Business, the American Economic Association, the Association for Canadian Studies in the US, and the Transportation Research Forum. He has served as a consultant for a variety of public and private organizations, including the US Department of Transportation, the Small Business Administration, the Civil Aeronautics Board, and Reliant Energy.
Professor Griffin teaches international management, organizational behavior, human resource management, and general management. He has taught both undergraduate and graduate students, participated in numerous executive training programs, and has lectured in London, Paris, Warsaw, Geneva, Berlin, Johannesburg, Tokyo, Hong Kong and Sydney. A member of the Academy of Management, he has served as division chair of that organization's Organizational Behavior division. He is also a Fellow of the Academy of Management.
Professor Griffin has written several successful textbooks, including Management, Organizational Behavior (with Jean Phillips) and Business Essentials. He is currently conducting research on talent management and how it is practiced in Canada, Japan, Europe and the United States, and emergent leadership practices in South Africa.
Michael W. Pustay holds the Anderson Clayton Professorship in Business Administration and is Professor of Management at Texas A&M University. He currently serves as associate director of the Center for International Business Studies and as associate director of the Center for International Business Education and Research at Texas A&M. Professor Pustay, who has taught international business for more than 3 decades, focuses his teaching and research efforts on international business and business-government relations. His work has appeared in professional journals such as the Journal of Management, Southern Economic Journal, Land Economics, and Transportation Journal. He is currently researching the role of regional trading blocs on the world economy and the impact of domestic economic policies on international competition.
Professor Pustay is a member of numerous professional organizations, including the Academy of International Business, the American Economic Association, the Association for Canadian Studies in the US, and the Transportation Research Forum. He has served as a consultant for a variety of public and private organizations, including the US Department of Transportation, the Small Business Administration, the Civil Aeronautics Board, and Reliant Energy.
Content
PART 1: THE WORLD'S MARKETPLACES?
1. An Overview of International Business?
2. Global Marketplaces and Business Centers?
3. Legal, Technological, Accounting, and Political Environments?
4. The Role of Culture?
5. Ethics and Social Responsibility in International Business?
PART 2: THE INTERNATIONAL ENVIRONMENT?
6. International Trade and Investment?
7. The International Monetary System and the Balance of Payments?
8. Foreign Exchange and International Financial Markets?
9. Formulation of National Trade Policies?
10. International Cooperation Among Nations?
PART 3: MANAGING INTERNATIONAL BUSINESS?
11. International Strategic Management?
12. Strategies for Analyzing and Entering Foreign Markets?
13. International Strategic Alliances?
14. International Organization Design and Control?
15. Leadership and Employee Behavior in International Business?
PART 4: MANAGING INTERNATIONAL BUSINESS OPERATIONS?
16. International Marketing?
17. International Operations Management?
18. International Financial Management?
19. International Human Resource Management and Labor Relations?
1. An Overview of International Business?
2. Global Marketplaces and Business Centers?
3. Legal, Technological, Accounting, and Political Environments?
4. The Role of Culture?
5. Ethics and Social Responsibility in International Business?
PART 2: THE INTERNATIONAL ENVIRONMENT?
6. International Trade and Investment?
7. The International Monetary System and the Balance of Payments?
8. Foreign Exchange and International Financial Markets?
9. Formulation of National Trade Policies?
10. International Cooperation Among Nations?
PART 3: MANAGING INTERNATIONAL BUSINESS?
11. International Strategic Management?
12. Strategies for Analyzing and Entering Foreign Markets?
13. International Strategic Alliances?
14. International Organization Design and Control?
15. Leadership and Employee Behavior in International Business?
PART 4: MANAGING INTERNATIONAL BUSINESS OPERATIONS?
16. International Marketing?
17. International Operations Management?
18. International Financial Management?
19. International Human Resource Management and Labor Relations?