International Business
7th Edition
Published on 5. March 2012
Book
Hardback
600 pages
978-0-13-266787-6 (ISBN)
Description
International Business illustrates how successful managers must function in a competitive world. Packed with current examples that reflect the vibrancy of the international business field, this reader-friendly text offers a managerial approach that keeps an emphasis on skills development, emerging markets and geographical literacy.
More details
Edition
7th edition
Language
English
Place of publication
United States
Publishing group
Pearson Education (US)
Target group
College/higher education
Dimensions
Height: 276 mm
Width: 216 mm
Weight
1370 gr
ISBN-13
978-0-13-266787-6 (9780132667876)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Other editions
New editions
Book
06/2014
8th Edition
Pearson
€291.40
Article exhausted; check different version
Previous edition
Book
03/2009
6th Edition
Pearson
€114.07
Article exhausted; check for reprint
Content
Part 1: The World's Marketplaces
Chapter 1: An Overview of International Business
Chapter 2: Global Marketplaces and Business Centers
Chapter 3: Legal, Technological, Accounting, and Political Environments
Chapter 4: The Role of Culture
Chapter 5: Ethics and Social Responsibility in International Business
Part 2: The International Environment
Chapter 6: International Trade and Investment
Chapter 7: The International Monetary System and the Balance of Payments
Chapter 8: Foreign Exchange and International Financial Markets
Chapter 9: Formulation of National Trade Policies
Chapter 10: International Cooperation Among Nations
Part 3: Managing International Business
Chapter 11: International Strategic Management
Chapter 12: Strategies for Analyzing and Entering Foreign Markets
Chapter 13: International Strategic Alliances
Chapter 14: International Organization Design and Control
Chapter 15: Leadership and Employee Behavior in International Business
Part 4: Managing International Business Operations
Chapter 16: International Marketing
Chapter 17: International Operations Management
Chapter 18: International Financial Management
Chapter 19: International Human Resource Management and Labor Relations
Chapter 1: An Overview of International Business
Chapter 2: Global Marketplaces and Business Centers
Chapter 3: Legal, Technological, Accounting, and Political Environments
Chapter 4: The Role of Culture
Chapter 5: Ethics and Social Responsibility in International Business
Part 2: The International Environment
Chapter 6: International Trade and Investment
Chapter 7: The International Monetary System and the Balance of Payments
Chapter 8: Foreign Exchange and International Financial Markets
Chapter 9: Formulation of National Trade Policies
Chapter 10: International Cooperation Among Nations
Part 3: Managing International Business
Chapter 11: International Strategic Management
Chapter 12: Strategies for Analyzing and Entering Foreign Markets
Chapter 13: International Strategic Alliances
Chapter 14: International Organization Design and Control
Chapter 15: Leadership and Employee Behavior in International Business
Part 4: Managing International Business Operations
Chapter 16: International Marketing
Chapter 17: International Operations Management
Chapter 18: International Financial Management
Chapter 19: International Human Resource Management and Labor Relations