First Look at Communication Theory
2nd Edition
Published on 1. October 1993
Book
Paperback/Softback
528 pages
978-0-07-022796-5 (ISBN)
Description
This text presents 34 communication theories, from classic to new work, based on one chapter per theory. Extended examples are used to explain each theory, which should help students understand theories by applying their explanations and predictions to real-life situations. Ethics are covered in a special chapter and throughout the text, helping students to focus on the ethical implications of communication theories. Each chapter concludes with a critique of the theory, summarizing its strengths and weaknesses and raising critical questions to encourage analysis and give students an appreciation of the on-going process of communication research. Cartoons are also included to illustrate important concepts. Chapter One provides criteria for determining what makes a communication theory good, encouraging critical thinking from the start. This edition features a new chapter on the history of the communication discipline and a chapter that explains and illustrates two different approaches to communication research and theory: social scientific and humanistic. Totally new sections on intercultural communication and gender communication are also included.
Ten new theories are presented, including William Gudykunst's anxiety/uncertainty management theory, Stella Ting-Toomey's face-negotiation theory and Deborah Tannen's genderlect styles.
Ten new theories are presented, including William Gudykunst's anxiety/uncertainty management theory, Stella Ting-Toomey's face-negotiation theory and Deborah Tannen's genderlect styles.
More details
Edition
2nd Revised edition
Language
English
Place of publication
New York
United States
Publishing group
McGraw-Hill Education - Europe
Target group
College/higher education
Edition type
Revised edition
Dimensions
Height: 230 mm
Width: 213 mm
Weight
7900 gr
ISBN-13
978-0-07-022796-5 (9780070227965)
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Schweitzer Classification
Content
Part 1 Overview: talk about theory, talk about communication, weighing the words. Part 2 Messages: information theory, meaning of meaning, co-ordinated management of meaning. Nonverbal messages - nonverbal expectancy violation; semiotics. Part 3 Intrapersonal communication: self-concept - symbolic interactionism. Motivation - hierarchy of needs. Perception - attribution theory; constructivism. Part 4 Interpersonal communication: relationship development - social penetration theory; uncertainty reduction theory. Relationship maintenance - interactional view; social exchange theory; dialectical perspective. Influence - social judgment theory; cognitive dissonance theory; elaboration likelihood model. Part 5 Group and public communication: decision-making - interact system model of decision emergence; group-think. Organizational communication - information systems approach to organizations; cultural approach to organizations. Public rhetoric - rhetoric; dramatism; narrative paradigm. Part 6 Mass communication: media and culture - technological determinism; cultivation theory; critical theory. Media effects - social learning theory; agenda-setting function; spiral of silence. Part 7 Cultural context: gender and communication - communication style; muted group theory. Intercultural communication - silent language; face negotiation theory. Part 8 Integration: ethical theory - communication ethics. Communication theory - order out of chaos.