Enough

We've been sold a lie about the future, and how to get there. 'Innovation' promises us breakthrough thinking and transformative change. 'Abundance' offers a world of limitless prosperity. 'Exuberance' contains the promise of giving us more than we need. But what we actually get is well below our hopes for a better future.

In this sharp, incisive polemic, leading technology critic Adam Greenfield challenges everything you thought you knew about making, inventing, and building for the future. He exposes how venture capital has captured our collective imagination, reducing the boundless human capacity for creativity to whatever generates profits for investors rather than users. He reveals how the "abundance" agenda promoted by contemporary liberals like Ezra Klein amounts to little more than deregulation wrapped in nostalgic can-do rhetoric. And rather than things that actually changes our lives we are offered infinite versions of the same thing. Instead Greenfield argues for 'enough': designing and building within our planetary capabilities, producing a politics that upholds human ingenuity while refusing be be drowned in a sea of algorithmically-produced dreck.

Bold, fierce and unforgiving of the dangerous cant of the snake oil salesmen of our times, Greenfield makes an urgent argument for how we need to rethink how to live with enough in a world of rapidly reduced resources.