When Stereotypes Collide
Race/Ethnicity, Gender, and Videostyle in Congressional Campaigns
1st Edition
Will be published approx. on 27. June 2005
Book
Paperback/Softback
XII, 150 pages
978-0-8204-6125-0 (ISBN)
Description
Stereotypes are prevalent throughout our society. Using content analytical and experimental data in conjunction with case studies, When Stereotypes Collide explores the influence of gender and ethnic/racial minority stereotypes in the production of campaign messages created during congressional elections. Filling a void in political campaign research, this book draws specific attention to the uses and consequences of political advertisement videostyle strategies on the electoral fortunes of women and minority candidates.
More details
Series
Edition
1. Auflage
Language
English
Place of publication
New York
United States
Target group
Professional and scholarly
Edition type
New edition
Illustrations
18 fig., 20 tables
Dimensions
Height: 230 mm
Width: 160 mm
Thickness: 10 mm
Weight
262 gr
ISBN-13
978-0-8204-6125-0 (9780820461250)
Schweitzer Classification
Persons
The Authors: Ann Gordon is Assistant Professor of Political Science at Ohio University. She received her Ph.D. in political science from the University of Southern California. In addition to numerous publications in the area of political communication, she is co-editor of Anticipating Madam President, author of Playing Politics: An Active Learning Approach to American National Government, the recipient of the Goldsmith Research Award at Harvard University, and was honored by the Carrie Chapman Catt Center for Women and Politics at Iowa State University.
Jerry L. Miller is Associate Professor of Communication Studies at Ohio University. In addition to numerous publications in the areas of political communication and argumentation, he has been honored for teaching by the Speech Communication Association of Ohio, the Ohio Forensics Association, and the Carrie Chapman Catt Center for Women and Politics at Iowa State University.
Jerry L. Miller is Associate Professor of Communication Studies at Ohio University. In addition to numerous publications in the areas of political communication and argumentation, he has been honored for teaching by the Speech Communication Association of Ohio, the Ohio Forensics Association, and the Carrie Chapman Catt Center for Women and Politics at Iowa State University.