High Speed Globalization
Transforming Your Company for Business without Borders
Jossey-Bass (Publisher)
Book
Hardback
226 pages
978-0-7879-5387-4 (ISBN)
Description
Authors Korine and Gomez show how companies can develop a set of global competencies that will influence everything they do, from creating a global strategy, organizing the company, and developing products and marketing and sales strategies.
More details
Language
English
Place of publication
New York
United States
Publishing group
John Wiley & Sons Inc
Target group
College/higher education
Professional and scholarly
ISBN-13
978-0-7879-5387-4 (9780787953874)
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Schweitzer Classification