Commitment
Dynamic of Strategy
Pankaj Ghemawat(Author)
The Free Press
Published on 15. August 1991
Book
Hardback
208 pages
978-0-02-911575-6 (ISBN)
Description
The author examines "commitment" - the tendency of business strategies to persist over time - and demonstrates with actual company examples how current decisions are constrained by past decisions and future decisions by current ones. Topics covered include four business conditions facing managers who look to the future: "locked-in" - when a company maintains a strategy as a result of massive investment; "locked-out" - the cost of lost opportunities that can never be pursued again; "lags" - making it imperative to stick with a strategy until certain key results are achieved; "inertia" - the tendency of a company to preserve the "status quo". The text also attempts to explain why one company's performance differs from its competitors.
More details
Language
English
Place of publication
New York
United States
Publishing group
Simon & Schuster
Target group
Professional and scholarly
Dimensions
Height: 240 mm
Width: 160 mm
Thickness: 25 mm
Weight
1 gr
ISBN-13
978-0-02-911575-6 (9780029115756)
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