Multimedia
P. Gardner(Author)
Routledge (Publisher)
Published on 1. January 1996
Book
Hardback
256 pages
978-1-85713-027-0 (ISBN)
Description
Provides advice for publishers, producers and software developers on all aspects of the law affecting multimedia production, finance, sales, marketing, distribution and co-ventures, supported by case histories and examples. From understanding buying and selling rights, to creating products or services, to producing and protecting and distributing those products or services, through to forming joint ventures and other alliances and raising finance, the legal aspects are presented in a user friendly and accessible way. A key feature is the case study material to learn from others' successes and failures.
More details
Language
English
Place of publication
London
United Kingdom
Publishing group
Taylor & Francis Ltd
Target group
Professional and scholarly
Dimensions
Height: 234 mm
Width: 156 mm
Weight
333 gr
ISBN-13
978-1-85713-027-0 (9781857130270)
Copyright in bibliographic data is held by Nielsen Book Services Limited or its licensors: all rights reserved.
Schweitzer Classification
Content
Understanding multimedia rights. Buying and selling multimedia rights. Creating a multimedia product or service. Producing and distributing a multimedia product or service. Protecting a multimedia product or service. Joint ventures and other alliances. Raising finance.