Employee to Entrepreneur
How to Ditch the Day Job & Start Your Own Business
Published on 7. December 2012
Book
Paperback/Softback
288 pages
978-1-4479-2958-1 (ISBN)
Description
Stop dreaming and start your own business
Employee to Entrepreneur shows you how to seamlessly move from employed to self-employed, how to effectively harness, utilise and exploit the skills and expertise you've already gained in your corporate emploment and use them all to help you start your own business and make the exciting move from employee to entrepreneur.
You can turn a career brick wall into an exciting opportunity and start your own business. This book dispels all the myths, dissolves all the obstacles and takes you on a business startup journey that will help you to assess all your options, appraise your ideas, write a great business plan and establish a sensible, functioning and profitable new business using the wealth of knowledge, expertise and insight your employment will have taught you.
Employee to Entrepreneur shows you how to seamlessly move from employed to self-employed, how to effectively harness, utilise and exploit the skills and expertise you've already gained in your corporate emploment and use them all to help you start your own business and make the exciting move from employee to entrepreneur.
You can turn a career brick wall into an exciting opportunity and start your own business. This book dispels all the myths, dissolves all the obstacles and takes you on a business startup journey that will help you to assess all your options, appraise your ideas, write a great business plan and establish a sensible, functioning and profitable new business using the wealth of knowledge, expertise and insight your employment will have taught you.
More details
Other editions
Additional editions
Chris Garden | Catherine Blackburn
Employee to Entrepreneur
How To Ditch The Day Job & Start Your Own Business
E-Book
02/2013
1st Edition
Pearson FT Press
€14.49
Available for download
Persons
Catherine Blackburn and Chris Garden both spent may years in corporate employment, gaining skills and excelling in their respective roles; Chris as a Chartered Accountant and Catherine as a Marketing Director having worked with household brands including Unilever, Heinz, Guinness and Colgate.
After both were made redundant they decided to put their corporate skills and entrepreneurial leanings to good use and founded Ubevco together in 1996, quickly turning it into a GBP100m business employing over 120 people and launching key drink brands such as Red Bull, Tiger and Sol into the UK market.
Employee to Entrepreneur is their first book.
After both were made redundant they decided to put their corporate skills and entrepreneurial leanings to good use and founded Ubevco together in 1996, quickly turning it into a GBP100m business employing over 120 people and launching key drink brands such as Red Bull, Tiger and Sol into the UK market.
Employee to Entrepreneur is their first book.
Content
ACKNOWLEDGEMENTS
INTRODUCTION
ABOUT US
PART 1: THE REASONS FOR GOING IT ALONE
CHAPTER 1: Why do it?
CHAPTER 2: When should you do it?
CHAPTER 3: Looking for inspiration
CHAPTER 4: Leaving Employment
PART 2: BUILDING YOUR BUSINESS PLAN
CHAPTER 5: The Idea
CHAPTER 6: Number Crunching
CHAPTER 7: Getting Advice
CHAPTER 8: The Right Business Structure
CHAPTER 9: Branding Your Business
CHAPTER 10: Minimising Risk
CHAPTER 11; The Final Plan and How To Use It
PART 3: THE NUTS AND BOLTS OF RUNNING YOUR BUSINESS
CHAPTER 12: Working Smartly
CHAPTER 13: The Right Environment
CHAPTER 14: Staying on Track
CHAPTER 15: Managing Relationships
CHAPTER 16: Managing Growth
CHAPTER 17: Embracing Change
PART 4: UNCONVENTIONAL LESSONS
CHAPTER 18: Beware of Experts
CHAPTER 19: Luck or Judgement
CHAPTER 20: The Do Nothing Strategy
CHAPTER 21: Business Bullies
CHAPTER 22: How To Sleep At Night
CONCLUSIONS
INTRODUCTION
ABOUT US
PART 1: THE REASONS FOR GOING IT ALONE
CHAPTER 1: Why do it?
CHAPTER 2: When should you do it?
CHAPTER 3: Looking for inspiration
CHAPTER 4: Leaving Employment
PART 2: BUILDING YOUR BUSINESS PLAN
CHAPTER 5: The Idea
CHAPTER 6: Number Crunching
CHAPTER 7: Getting Advice
CHAPTER 8: The Right Business Structure
CHAPTER 9: Branding Your Business
CHAPTER 10: Minimising Risk
CHAPTER 11; The Final Plan and How To Use It
PART 3: THE NUTS AND BOLTS OF RUNNING YOUR BUSINESS
CHAPTER 12: Working Smartly
CHAPTER 13: The Right Environment
CHAPTER 14: Staying on Track
CHAPTER 15: Managing Relationships
CHAPTER 16: Managing Growth
CHAPTER 17: Embracing Change
PART 4: UNCONVENTIONAL LESSONS
CHAPTER 18: Beware of Experts
CHAPTER 19: Luck or Judgement
CHAPTER 20: The Do Nothing Strategy
CHAPTER 21: Business Bullies
CHAPTER 22: How To Sleep At Night
CONCLUSIONS