
The Future of Individual Premium Mobility
Trend Report Fall 2014
Center for Digital Technology and Management (Publisher)
1st Edition
Published in 2014
Book
Paperback/Softback
287 pages
978-3-9815538-6-4 (ISBN)
Description
Traditional concepts of mobility are increasingly affected by digitalization. The amount of connected devices is growing exponentially and mobile broadband internet has become standard. Car manufacturers are facing the rise of software-based mobility services that go beyond the car itself.
The increasing connectivity of vehicles may disrupt their traditional business model. In addition, driving becomes increasingly automated, allowing for a better utilization of driving-time. This report analyzes how individual premium mobility may look like in the future, describes future scenarios and potential business ideas.
This report consists of three parts. First, the authors analyze the trends regarding individual premium mobility. Building upon these findings, four scenarios are described, vividly depicting possible futures. In the final Ideation part five business concepts are elaborated and tested against the scenarios.
The developed business concepts range from a service that automatically integrates shopping necessities in the usual itinerary, trans modal mobility services among a confined community, enhanced driving experience through personal, driving and environment data, a car that adapts to the driver´s personal data and mood, to a service offering business to private trip suggestions based on people´s calendar and preferences.
The increasing connectivity of vehicles may disrupt their traditional business model. In addition, driving becomes increasingly automated, allowing for a better utilization of driving-time. This report analyzes how individual premium mobility may look like in the future, describes future scenarios and potential business ideas.
This report consists of three parts. First, the authors analyze the trends regarding individual premium mobility. Building upon these findings, four scenarios are described, vividly depicting possible futures. In the final Ideation part five business concepts are elaborated and tested against the scenarios.
The developed business concepts range from a service that automatically integrates shopping necessities in the usual itinerary, trans modal mobility services among a confined community, enhanced driving experience through personal, driving and environment data, a car that adapts to the driver´s personal data and mood, to a service offering business to private trip suggestions based on people´s calendar and preferences.
More details
Series
Language
English
Place of publication
München
Germany
Product notice
Klappenbroschur
Dimensions
Height: 22 cm
Width: 15.6 cm
ISBN-13
978-3-9815538-6-4 (9783981553864)
Schweitzer Classification
Persons
The Center for Digital Technology and Management (CDTM) is a joint interdisciplinary institution of education, research, and entrepreneurship of the Ludwig-Maximilians-Universität München (LMU) and the Technische Universität München (TUM).
Building on the strengths of two of the most prestigious universities in Germany, CDTM provides highly qualified and ambitious students with an excellent academic education in the field of emerging digital technologies. As a research institution, CDTM closely cooperates with the industry, concentrating on Telecommunication, Information Technology, Media, Entertainment, Health and Energy sectors.