Communication Works
McGraw-Hill Inc.,US (Publisher)
6th Edition
Published on 1. January 1999
Book
Hardback
480 pages
978-0-07-303351-8 (ISBN)
Article exhausted; check for reprint
Description
This edition features a new streamlined presentation plus a new chapter on mass communication. Other changes include an expanded section on new technologies, Internet and critical thinking exercises, and the coverage now includes new research and examples in culture.
More details
Edition
6th Revised edition
Language
English
Place of publication
New York
United States
Publishing group
McGraw-Hill Education - Europe
Target group
College/higher education
Professional and scholarly
Edition type
Revised edition
Dimensions
Height: 230 mm
Width: 185 mm
Weight
820 gr
ISBN-13
978-0-07-303351-8 (9780073033518)
Copyright in bibliographic data is held by Nielsen Book Services Limited or its licensors: all rights reserved.
Schweitzer Classification
Other editions
New editions
Michael Gamble | Teri Gamble
Communication Works
Book
08/2001
7th Edition
McGraw-Hill Publishing Co.
€35.97
Article exhausted; check for reprint
Previous edition
Michael Gamble | Teri Gamble
Communication Works
Book
10/1995
5th Edition
McGraw Hill Higher Education
€61.89
Article exhausted; check for reprint
Content
Part 1 The essential of communication: communication - the starting line; communicating in a culturally diverse society and world; communication and the self-concept - who are you? communication and perception - I am more than a camera; language and meaning - helping minds meet; non-verbal communication - silent language speaks; listening and critical thinking. Part 2 Interpersonal communication: understanding relationships; person to person - handling emotions and expressing feelings in relationships. Part 3 Communicating in the small group: the role of the group in problem solving; group networks, membership, and leadership; handling group conflict - how to disagree without becoming disagreeable. Part 4 Communicating to the public: the speaker and the audience - the occasion and the subject; developing your speech - supporting your ideas; designing your speech -organizing your ideas; delivering your speech - presenting your ideas; informative speaking; persuasive speaking. Part 5 The mass media; new technologies of communication, and you.