Fundamentals of Selling
Customers for Life
Published in November 1998
Book
Paperback/Softback
608 pages
978-0-07-115708-7 (ISBN)
Description
In this text the author draws on his own experience as a sales professional rather than from a theoretical perspective. He continues to develop contemporary themes such as relationship selling and technology around his classic approach.
More details
Edition
International 6 Revised ed of
Language
English
Place of publication
London
United Kingdom
Publishing group
McGraw-Hill Education - Europe
Target group
Professional and scholarly
Dimensions
Height: 230 mm
Weight
1360 gr
ISBN-13
978-0-07-115708-7 (9780071157087)
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Schweitzer Classification