Strategic Planning Made Easy
Published on 16. April 2005
Book
Paperback/Softback
288 pages
978-1-932531-36-7 (ISBN)
Description
This is a hot new instruction manual for growing small-to-medium size businesses by out strategising the competition. Three award winning business professors lay it all out: the critical planning essentials that can lead to such titanic success.
More details
Language
English
Place of publication
Irvine
United States
Target group
Professional and scholarly
Illustrations
illus
Dimensions
Height: 236 mm
Width: 188 mm
Thickness: 10 mm
Weight
353 gr
ISBN-13
978-1-932531-36-7 (9781932531367)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Person
Fred Fry, Ph.D. and Laurence G. Weinzimmer Ph.D. are both Professors of Management at Bradley University (Peoria, IL) and Charles R. Stoner, Ph.D. is the McCord Professor of Executive Management Development at Bradley. All have authored or co-authored numerous books on business growth, management and leadership and are sought-after consultants and corporate speakers in the field.