Business Writing
Will be published approx. on 30. July 2021
Book
Spiral bound
277 pages
978-1-7924-5273-4 (ISBN)
More details
Language
English
Place of publication
Iowa
United States
Target group
College/higher education
ISBN-13
978-1-7924-5273-4 (9781792452734)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Content
- Introduction
- CHAPTER 1 Analyzing Source/Resource Material-Retaining Relevant Information
- Activating and Using Background Knowledge
- Generating and Asking Questions
- Making Inferences
- Predicting
- Summarizing
- Visualizing
- Comprehension Monitoring
- CHAPTER 2 Have a Plan BEFORE You Write: Outlining
- Time Allocation
- Avoiding Procrastination
- Revising
- Why Create an Outline?
- Creating Your Outline
- CHAPTER 3 Rules of Grammar
- Subjects
- Compound Subjects
- Prepositional Phrases
- Verbs
- Action Verbs
- Linking Verbs
- Sentence Structure, Including Fragments and Run-ons
- Sentence Patterns
- Fragments
- Common Sentence Errors
- Dependent and Independent Clauses
- Run-on Sentences
- Gerunds
- Punctuation
- Coordinating Conjunctions
- Dependent Words
- Subject-Verb Agreement
- Agreement
- Regular Verbs
- Irregular Verbs
- Be
- Have
- Do
- Compound Subjects
- Errors in Subject-Verb Agreement
- Separation of Subjects and Verbs
- Indefinite Pronouns
- Collective Nouns
- The Subject Follows the Verb
- Here or There
- Questions
- CHAPTER 4 Word Choice
- Common Spelling Rules
- Homonyms
- CHAPTER 5 Rules to Write By
- Do Not Use First-Person Writing
- Check Wording
- Spell Out Numbers from 1 to 9
- Filler/Redundant Words
- Factual Errors
- Parallel Structure
- No Contractions
- Conclusion 28 CHAPTER 6 Overcoming Objections
- The Power of Anticipation
- Thinking from Opposing Sides of an Issue
- Removing Reasons to Doubt Your Argument
- Example: Big Box
- Conclusion
- CHAPTER 7 Tailoring Your Writing to Your Audience
- Choosing Appropriate, Interesting Content
- Effective Means for Writing a Paragraph
- Developing a Topic Sentence
- Main Idea versus Controlling Idea
- Developing Paragraphs that Use Topic Sentences, Supporting Ideas, and Transitions Effectively
- Identifying Parts of a Paragraph
- Concluding Sentences
- Transitions
- Conclusion
- CHAPTER 8 Phrasing Positive Messages
- When Summarizing a Positive Message
- Goodwill Endings
- Conclusion
- CHAPTER 9 Phrasing Negative Messages
- The Types of Negative Messages that Exist
- What is the Purpose of Negative Messages?
- How to Structure Bad News
- How Should I Organize Negative Messages?
- Why Negative Messages Need to be Worded Very Carefully
- When Giving Bad News to Superiors
- When Giving Bad News to Peers and Subordinates
- Factors that Inform Reader Reception
- Are Buffers Effective?
- Conclusion
- CHAPTER 10 Knowing What to Include in the Message and What to Leave Out
- Tip
- Unmovable Prepositional Phrases
- Overuse of Prepositional Phrases
- Writing at Work
- Apply Prewriting Models
- Prewriting
- Choosing a Topic
- Using Experience and Observations
- Freewriting
- Asking Questions
- Conclusion
- Being Clear and Concise
- Identifying Wordiness
- CHAPTER 1 Analyzing Source/Resource Material-Retaining Relevant Information
- Activating and Using Background Knowledge
- Generating and Asking Questions
- Making Inferences
- Predicting
- Summarizing
- Visualizing
- Comprehension Monitoring
- CHAPTER 2 Have a Plan BEFORE You Write: Outlining
- Time Allocation
- Avoiding Procrastination
- Revising
- Why Create an Outline?
- Creating Your Outline
- CHAPTER 3 Rules of Grammar
- Subjects
- Compound Subjects
- Prepositional Phrases
- Verbs
- Action Verbs
- Linking Verbs
- Sentence Structure, Including Fragments and Run-ons
- Sentence Patterns
- Fragments
- Common Sentence Errors
- Dependent and Independent Clauses
- Run-on Sentences
- Gerunds
- Punctuation
- Coordinating Conjunctions
- Dependent Words
- Subject-Verb Agreement
- Agreement
- Regular Verbs
- Irregular Verbs
- Be
- Have
- Do
- Compound Subjects
- Errors in Subject-Verb Agreement
- Separation of Subjects and Verbs
- Indefinite Pronouns
- Collective Nouns
- The Subject Follows the Verb
- Here or There
- Questions
- CHAPTER 4 Word Choice
- Common Spelling Rules
- Homonyms
- CHAPTER 5 Rules to Write By
- Do Not Use First-Person Writing
- Check Wording
- Spell Out Numbers from 1 to 9
- Filler/Redundant Words
- Factual Errors
- Parallel Structure
- No Contractions
- Conclusion 28 CHAPTER 6 Overcoming Objections
- The Power of Anticipation
- Thinking from Opposing Sides of an Issue
- Removing Reasons to Doubt Your Argument
- Example: Big Box
- Conclusion
- CHAPTER 7 Tailoring Your Writing to Your Audience
- Choosing Appropriate, Interesting Content
- Effective Means for Writing a Paragraph
- Developing a Topic Sentence
- Main Idea versus Controlling Idea
- Developing Paragraphs that Use Topic Sentences, Supporting Ideas, and Transitions Effectively
- Identifying Parts of a Paragraph
- Concluding Sentences
- Transitions
- Conclusion
- CHAPTER 8 Phrasing Positive Messages
- When Summarizing a Positive Message
- Goodwill Endings
- Conclusion
- CHAPTER 9 Phrasing Negative Messages
- The Types of Negative Messages that Exist
- What is the Purpose of Negative Messages?
- How to Structure Bad News
- How Should I Organize Negative Messages?
- Why Negative Messages Need to be Worded Very Carefully
- When Giving Bad News to Superiors
- When Giving Bad News to Peers and Subordinates
- Factors that Inform Reader Reception
- Are Buffers Effective?
- Conclusion
- CHAPTER 10 Knowing What to Include in the Message and What to Leave Out
- Tip
- Unmovable Prepositional Phrases
- Overuse of Prepositional Phrases
- Writing at Work
- Apply Prewriting Models
- Prewriting
- Choosing a Topic
- Using Experience and Observations
- Freewriting
- Asking Questions
- Conclusion
- Being Clear and Concise
- Identifying Wordiness