Survey Research Methods
Floyd J. Fowler(Author)
SAGE Publications Inc (Publisher)
Published on 11. August 1988
Book
Hardback
160 pages
978-0-8039-3293-7 (ISBN)
Article exhausted; check for reprint
Description
From sampling to questionnaire design to data analysis, Fowler's basic introduction to survey research methods covers the spectrum of data collection procedures used in social surveys. He looks at the options available to the researcher, discusses standards for good practice, examines the decisions to be made in designing a survey, and identifies sources of error in survey research. He demonstrates how each aspect of a survey can affect its accuracy and credibility, and confronts the practical problems of survey research, exploring the theoretical and methodological issues at stake. This revised edition also features a new chapter on data entry options, including computer-assisted telephone interviewing.
More details
Series
Edition
Revised edition
Language
English
Place of publication
Thousand Oaks
United States
Target group
Professional and scholarly
Edition type
Revised edition
Weight
360 gr
ISBN-13
978-0-8039-3293-7 (9780803932937)
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Schweitzer Classification
Other editions
New editions
Floyd J. Fowler
Survey Research Methods
Book
03/1993
3rd Edition
SAGE Publications Inc
€58.38
Article exhausted; check for reprint
Person
Floyd J. Fowler, Jr. is a graduate of Wesleyan University and received a PhD from the University of Michigan in 1966. A Senior Research Fellow at the Center for Survey Research at the University of Massachusetts Boston since 1971, he was Director of the Center for 14 years. Dr. Fowler is the author or co-author of four textbooks on survey methods, including Survey Research Methods, Improving Survey Questions, Standardized Survey Interviewing (with Mangione), and Survey Methodology (with Groves, Couper, Lepkowski, et. al), as well as numerous research papers and monographs. His recent work has focused on studies of question design and evaluation techniques and applying survey methods to studies of medical care.
Content
Introduction
Sampling
Nonresponse
Implementing a Sample Design
Methods of Data Collection
Designing Questions to be Good Measures
Design of a Questionnaire
Survey Interviewing
Preparing Survey Data for Analysis
Ethical Issues in Survey Research
Providing Information About Survey Methods
Survey Error in Perspective
Sampling
Nonresponse
Implementing a Sample Design
Methods of Data Collection
Designing Questions to be Good Measures
Design of a Questionnaire
Survey Interviewing
Preparing Survey Data for Analysis
Ethical Issues in Survey Research
Providing Information About Survey Methods
Survey Error in Perspective