How to Beat Your Competitors
1st Edition
Published on 1. November 2000
Book
Paperback/Softback
128 pages
978-0-7494-3431-1 (ISBN)
Description
Knowing how the competition is performing can be the single most important advantage a company can have in order to improve their own performance. This guide offers advice for managers who wish to benchmark their own company's performance against their competitors and understand how these standards can be measured to transform performance amongst staff and the organization as a whole.
More details
Series
Language
English
Place of publication
London
United Kingdom
Target group
Professional and scholarly
Product notice
Paperback (trade)
Illustrations
illustrations
Dimensions
Height: 234 mm
Width: 142 mm
ISBN-13
978-0-7494-3431-1 (9780749434311)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Other editions
Previous edition
Person
After taking a degree in languages at Oxford, John G Fisher started his business career in direct marketing and the insurance industry before establishing one of the country's leading performance improvement agencies. He specialisesin employee incentives, staff communication and conference/event planning. He is a regular columnist in the marketing press.