
Imagining Transmedia
Published on 23. April 2024
Book
Paperback/Softback
480 pages
978-0-262-54743-7 (ISBN)
Description
"A collection of essays from the Center for Science and the Imagination that combines theory and practice for a critical assesment of the transmedia landscape"--
More details
Language
English
Place of publication
Cambridge (Massachusetts)
United States
Publishing group
MIT Press Ltd
Illustrations
36 BLACK AND WHITE ILLUS.
Dimensions
Height: 228 mm
Width: 147 mm
Thickness: 55 mm
Weight
594 gr
ISBN-13
978-0-262-54743-7 (9780262547437)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Other editions
Additional editions

Ed Finn | Bob Beard | Joey Eschrich
Imagining Transmedia
E-Book
04/2024
MIT Press
€63.49
Available for download
Persons
edited by Ed Finn, Bob Beard, Joey Eschrich, and Ruth Wylie
Content
Contents
Foreword: What We Mean by “Transmedia” ix
Introduction to Imagining Transmedia 1
I Approaches to Transmedia
1 Transmedia, Tech, and Culture 15
2 Who, Where, and How: Building Successful Transmedia Campaigns across Industries 41
3 There Is No Such Thing as a Transmedia Text: Transmedia as Practice 73
4 Aunty Santa’s Story and the Making of a Transmedia Artist 93
5 Transmedia Experientialism and Social Cohesion (A Work in Progress) 111
6 UTOPIAN HOTLINE: Transmedia and the Future of Arts Practice 131
II Methods, Techniques, and Teaching Approaches
7 Cultivating Youth’s Hope in STEM through Speculative Design 157
8 Supporting Children’s Creative Storytelling across Media Formats 189
9 Transmedia Shakespeare: Critical Approaches and an Annotated Syllabus 221
10 Teaching Transmedia: An Experiential Approach to the Journalism and Strategic Communication Classroom 253
11 Science Fiction, Simulation, Code: Transmedia and Translation in the Foldit Narrative Project 279
12 Frankenmedia: Using Narrative and Play in Informal Transmedia Learning Environments 309
Foreword: What We Mean by “Transmedia” ix
Introduction to Imagining Transmedia 1
I Approaches to Transmedia
1 Transmedia, Tech, and Culture 15
2 Who, Where, and How: Building Successful Transmedia Campaigns across Industries 41
3 There Is No Such Thing as a Transmedia Text: Transmedia as Practice 73
4 Aunty Santa’s Story and the Making of a Transmedia Artist 93
5 Transmedia Experientialism and Social Cohesion (A Work in Progress) 111
6 UTOPIAN HOTLINE: Transmedia and the Future of Arts Practice 131
II Methods, Techniques, and Teaching Approaches
7 Cultivating Youth’s Hope in STEM through Speculative Design 157
8 Supporting Children’s Creative Storytelling across Media Formats 189
9 Transmedia Shakespeare: Critical Approaches and an Annotated Syllabus 221
10 Teaching Transmedia: An Experiential Approach to the Journalism and Strategic Communication Classroom 253
11 Science Fiction, Simulation, Code: Transmedia and Translation in the Foldit Narrative Project 279
12 Frankenmedia: Using Narrative and Play in Informal Transmedia Learning Environments 309