Design for Environment, Second Edition: A Guide to Sustainable Product Development

An in-depth roadmap to sustainable product development

Drawing on the experiences of dozens of major corporations, Design for Environment, Second Edition, offers a business rationale for developing sustainable products and processes, as well as a comprehensive toolkit for practicing DFE in the context of product life-cycle management. Learn how environmental innovation creates business value, and helps companies to meet global energy and environmental challenges. Discover how to:



Practice integrated product development and concurrent engineering
Select appropriate metrics to represent product life-cycle performance
Maintain and apply a portfolio of systematic Design for Environment strategies
Use analysis methods to evaluate design performance and trade-offs
Apply systems thinking to reduce the supply chain environmental footprint

This book features in-depth case studies of DFE applications by industry leaders such as:

Alcoa * American Electric Power * Caterpillar * Coca-Cola * ConAgra Foods * Dow Chemical Company * DuPont * Eli Lilly * Ford Motor Company * General Motors * Hewlett-Packard * Intel * JCPenney * Johnson & Johnson * Kimberly-Clark * McDonald's * Owens Corning * Patagonia * 3M Company * Xerox

With all the recent talk about green technology and green jobs, Joseph Fiksel's book could not come at a better time. If your goal is to design and develop environmentally sustainable products that also drive shareholder value, then this book is a must read."

Stuart Hart,S.C. Johnson Chair in Sustainable Global Enterprise, Cornell University,Author, "Capitalism at the Crossroads"

Design for Environment shows clearly that aligning green design with innovation not only is possible, but is essential to remaining competitive in our brave new economy. This should be required reading for anyone who wants to understand the how to design for today's consumer - and tomorrow's.

Joel Makower,Executive Editor, GreenBiz.com,Author, "Strategies for the Green Economy"

A must read for all practitioners of a Design for Environment approach. This book makes the most compelling case yet for taking a more integrated and holistic approach to DFE - the bottom line! Green initiatives must increase profitability to be truly sustainable, and Dr. Fiksel provides the blueprint for how global companies are enhancing profits and winning in the marketplace by designing their way to competitive advantage.

Jim Lime, Vice President, Environment, Health & Safety,ConAgra Foods

Dr. Fiksel has developed a comprehensive and inspiring guide that provides a powerful case for integration of environmental principles into product development. Design for Environment is essential reading for any organization putting DFE into practice.

Ken Strassner,Vice-President, Global Environment, Safety, Regulatory and Scientific Affairs,Kimberley-Clark Corporation

Dr. Fiksel "hits the nail on the head" with this practical and informative approach to life-cycle design and management. A must read to help you achieve both exceptional environmental stewardship and exceptional business results.

Joe Allen,General Manager and Director of Sustainable Development,Caterpillar Remanufacturing Division

Joseph Fiksel has produced a masterful book that not only powerfully argues for Design for Environment, but also provides the roadmap and real-life examples that prove the point. This book arrives not a moment too soon for a stressed planet. Industry has the opportunity to re-think how we design, produce, sell and dispose of products, and this book provides the tools and best practices to accomplish a new and improved way of doing business.

Jim Thomas,Vice President, Corporate Social Responsibility,JCPenney

At a time when many companies are wrestling with the challenges of energy and environmental management, Design for Environment provides a unique resource-a clear and comprehensive guide to the tools and best practices that are essential for any business that aspires to be sustainable. Innovation will be the key to addressing global climate change and assuring future prosperity, and this book illuminates the path forward.

Dennis Welch,Executive Vice President, Environment, Safety & Health and Facilities,American Electric Power

Design for Environment is a must for those who want to move beyond talking about sustainability to driving sustainability. For those just starting on or already immersed in the sustainability journey, this text is a comprehensive, well written, and easy to read resource for understanding the "why"; developing the "what"; and implementing the "how".

Patty Calkins,Vice President, Environmental Health & Safety,Xerox

The book offers important industry perspectives on how companies develop and design innovative solutions to complex environmental and societal challenges. It goes well beyond theory, offering case studies with quantifiable results that illustrate how companies can save money while improving the environment and helping local communities. It shows how companies of all types are using resources more efficiently, sometimes by teaming up with other industries, to achieve results that balance the triple bottom line of people, planet, and prosperity. This richly-detailed study should be of great interest to industry leaders, policymakers, scholars, and students alike. We are all fortunate to have Joseph Fiksel working on sustainable development.

Andy Mangan,Executive Director,U.S. Business Council for Sustainable Development

Sustainability has gone from a vague concept that was discussed in environmental forums to a means for improving business performance. Design for Environment is a cornerstone in communicating experience across various industry sectors about how environmental performance contributes to and becomes a basis for redefining our business processes. Dr. Joseph Fiksel has performed an important task in gathering these accomplishments into one publication, allowing us to benchmark ourselves against other companies.

Steve Gillman,Executive Director, Corporate Health, Safety and Environment,Eli Lilly & Company

Dr. Fiksel clearly states the urgency, summarizes DFE methods, and highlights today's real world examples of redesigning our industrial systems to create more value while conserving our dwindling natural resources.

Ken Martchek,Manager, Life Cycle and Environmental Sustainability,Alcoa Inc.