Fundraising Innovation
Will be published approx. on 1. February 2027
Book
Paperback/Softback
192 pages
978-1-78482-161-6 (ISBN)
Description
Is your charitable organisation looking to unlock growth but is struggling to find ways to achieve your goals? The UK charity sector is struggling, traditional revenue models are declining and increased costs mean donors' money doesn't go as far as it once did. Whether you're a part of a large innovation team, a senior leader or lone fundraiser who's been asked to increase income, this practical and actionable book gives you the tools required to innovate in the charitable sector. It will serve as your innovation assistant, there to help you unlock growth within your organisation and influence leadership to support and invest in innovation. This book will:
* Highlight where and the scale to which you can innovate
* Give you a step-by-step process from strategy to implementation so you can start innovating immediately
* Provide you with the tools to gain the support of your colleagues for innovation ideas
* Offer options and advice on how to setup your own innovation function and strategy.
With experience working for some of the biggest impact organisations in the UK, Daniel Field brings innovation theory to life with real world applications and examples and draws on the latest research to give you the confidence to drive innovation forward in your organisation.
* Highlight where and the scale to which you can innovate
* Give you a step-by-step process from strategy to implementation so you can start innovating immediately
* Provide you with the tools to gain the support of your colleagues for innovation ideas
* Offer options and advice on how to setup your own innovation function and strategy.
With experience working for some of the biggest impact organisations in the UK, Daniel Field brings innovation theory to life with real world applications and examples and draws on the latest research to give you the confidence to drive innovation forward in your organisation.
More details
Person
Daniel Field is a seasoned innovator and strategic leader with over a decade of experience in developing products, services, and commercial ventures across various industries, including financial services, climate, sustainability, health, and education. Currently working as the Head of Innovation at the British Red Cross, Daniel leads efforts to maximize fundraising potential and innovate income-generating strategies. Previously at WWF UK, he transformed the organization's approach to product development and income generation by developing a new Innovation Strategy, implementing AI-powered processes, and scaling sustainable products. During his tenure at British Heart Foundation, Daniel managed the development of income-generating products, significantly reducing time-to-pilot and increasing efficiency, as well as piloting the organisations first membership product and developing BHF's at home CPR digital training tool
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Daniel's expertise in driving innovation and commercial success in the charity sector is underpinned by his experience working for Walt Disney Company UK, in their film and marketing department, seeing first had how one of the largest organisations in the world uses innovation to drive commercial success, and his experience working in a more lean commercial environment during his time at a care and education start up.
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Daniel's expertise in driving innovation and commercial success in the charity sector is underpinned by his experience working for Walt Disney Company UK, in their film and marketing department, seeing first had how one of the largest organisations in the world uses innovation to drive commercial success, and his experience working in a more lean commercial environment during his time at a care and education start up.