Strategy Marketing Management/Marketing Strategy
South-Western (Publisher)
Published on 1. December 1999
Book
Hardback
400 pages
978-0-538-82823-9 (ISBN)
More details
Language
English
Place of publication
Mason, OH
United States
Publishing group
Cengage Learning, Inc
Target group
College/higher education
Professional and scholarly
Illustrations
bibliography, index
Dimensions
Height: 248 mm
Width: 216 mm
Weight
885 gr
ISBN-13
978-0-538-82823-9 (9780538828239)
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Schweitzer Classification